Beyond the Hire
On Beyond the Hire, we dive into recruiting for the GTM space, what it takes to build winning teams, and how industry leaders got to where they are today.
With your hosts: Sandra Polak and Nikki Zargari
Beyond the Hire
What Separates “A” and “B” Executive Candidates with Cassie Zaffanella
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In executive hiring today, what looks strong on paper doesn’t always translate to the right hire.
Instead of focusing primarily on tenure or credentials, hiring managers are looking for leaders whose experience aligns with a company’s stage of growth, team dynamics, and revenue goals. What makes someone the right fit often depends on the specific challenges a company is trying to solve.
In this episode of Beyond the Hire, Cassie Zaffanella, Executive Recruiter at Betts Recruiting, breaks down how executive candidates are evaluated and what separates “A” and “B” profiles. She shares how leaders can clearly communicate the ownership and growth impact they have driven in previous roles, along with the interview pitfalls that can derail even highly qualified candidates.
About Cassie Zaffanella: Cassie Zaffanella is an Executive Recruiter at Betts with over a decade of experience in the tech industry. She began her career in enterprise sales at Oracle before transitioning into recruiting, and joined Betts in 2018. Since then, she has helped build the firm’s executive recruiting practice and has consistently ranked as one of the company’s top recruiters.
Follow Cassie on LinkedIn: https://www.linkedin.com/in/cassie-zaffanella-a4a65b66/
