The Nouveau Podcast
The Nouveau Podcast: Your guide to building a thriving local small business.
Join entrepreneur Meredith Waguespack, owner of Sweet Baton Rouge® for insights, inspiration, and actionable advice with over 14 years in the retail industry. We'll explore data, marketing, community, and more, all with a touch of French charm.
Let's pop the cork on your entrepreneurial success!
The Nouveau Podcast
Episode 29: Final Message of 2025 | Use link below, Join my Email
This week's episode reflects on a year of growth, change, and finding a nouveau direction. Host Meredith Waguespack offers a deeply personal update on her business journey and her spiritual life, explaining why the word "Nouveau" applies more than ever as she heads into 2026.
Meredith discusses the challenges and triumphs of launching the podcast (hitting 1,200+ downloads!), the successful Small Business Audit series, and her major personal focus for the next year, including her family, her spiritual journey toward the Catholic Sacrament, and her new role as a visionary for Sweet Baton Rouge®.
She also shares exciting news about her upcoming co-authored book, The Luminescent Bloom, her commitment to playing tennis, and welcoming her new mini Goldendoodle puppy, Magnolia.
Discover my intentional renewal and focusing on authenticity are the keys to finding my "home" in 2026.
I'm starting a newsletter, we'd love for you to join; click here to join.
Connect with Meredith:
I am a mom to three, big maw maw to seven. I've been married for 18+ years, counting the days down to the BIG 20 so we can open up a great bottle of wine.
My husband and I also own a wine bar in our town we live in, called Library Wine & Provisions.
I am the founder of Sweet Baton Rouge®, a local Louisiana business I created from scratch with no marketing plan, just a little grit and lots of geaux! This business will hit 15 years in October and by far has been my most professional career doing what I love, marketing. I have built systems and habits to stay consistent and vision focused on our goals at hand. In 2024 I started a second business, Petey’s Press, to bring all of our production in-house to screen print as our business has always been centered around locally designed & printed t-shirts.
- Listen to The Nouveau Podcast
- Follow Meredith on Instagram
- The Nouveau Podcast Instagram
- Join Our Email
- Shop Sweet Baton Rouge®
Podcasts we love
Check out these other fine podcasts recommended by us, not an algorithm.
The Punch Bowl Diaries
Leigh Moss and April Hill