The Marketing Phoenix Podcast
Are you a B2B SaaS Startup, Scale-Up, or Exit Advisor looking to unlock business growth potential?
Welcome to The Marketing Phoenix Podcast! I'm Melissa "Rogo" Rogozinski, founder and CEO of RPC Strategies, and your host for dynamic conversations on B2B marketing, strategy, and growth.
==>Want to build a 7-figure pipeline in just 12 months—and close nearly half of it?
==>Looking to grow your revenue 15%–40% year over year—consistently?
==>Trying to stay 22%+ profitable while scaling your business?
Each week, we'll explore the six pillars of success: (1) Marketing Operations, (2) Thought Leadership, (3) Brand Awareness, (4) Lead Management, (5) Demand Generation, and (6) Sales Enablement.
Sometimes I’ll fly solo, and other times I’ll welcome guests to dive deep into these topics. Together, we’ll uncover best practices for crafting winning growth strategies tailored for SaaS startups, tech founders, innovative B2B companies, and their investors. Join us as we explore pathways to success in every episode!
If you're searching for practical insights to fuel your business growth, this is the perfect place to kickstart your journey.
Real growth stories. Proven playbooks. No fluff.
Subscribe now and join us every Monday morning for expert insights and strategies that will set your business apart.
Connect with us on LinkedIn at https://www.linkedin.com/company/rpcstrategies/, visit us for blogs, brochures, and pricing at https://rpcgrowthstrategies.com/, email us at rpc@rpcgrowthstrategies.com, or schedule a consultation at https://calendly.com/rpcstrategies.
Together, let’s ignite your growth and help your business rise!
The Marketing Phoenix Podcast
How to Use LinkedIn for B2B Client Growth
LinkedIn is your greatest tool for attracting high-quality leads and gaining new clients!
In today’s episode of The Marketing Phoenix Podcast, Melissa “Rogo” Rogozinski talks about a key B2B growth strategy: Leveraging LinkedIn. If you’re a B2B business owner, legal tech provider, or marketing leader, this episode will show you how to turn LinkedIn from a profile placeholder into a powerful tool for consistent client growth.
Melissa shares a practical, time-efficient strategy for using LinkedIn to build credibility, provide value, and generate high-quality leads. In just 15 to 20 minutes a day, you can grow your network. You can attract the right clients and become a leader in your field.
What You’ll Learn:
- Why LinkedIn is the most underrated B2B growth tool
- How to define and find your target client on LinkedIn
- Tips to build a high-credibility profile that attracts leads
- How to create content that positions you as a thought leader
- The right way to personalize outreach (no spammy messages!)
- How to use LinkedIn analytics to follow up and convert interest into business
Tune in now and start turning connections into contracts!
Keywords
growth strategies, creative marketing, b2b lead generation companies
Episode Collateral
- Growth Services (Brochure)
- Making LinkedIn Your Favorite Client Source (Blog)
- Rainmaker Academy (Video)
Connect with The Marketing Phoenix Podcast
***DOWNLOAD FREE RESOURCES***