WIITT Selling

Top 10 On-Line Searches From Salespeople Series - 7 - How to differentiate from the competition??

jeffrey Season 4 Episode 8

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0:00 | 8:47

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How do you differentiate yourself from the competition? Maybe that's the wrong questions you should be asking. 

Instead ask what is important to your customer for this project/decision? 

When you focus on differentiation you lose focus on what is important to the customer about this problem and how do they want to solve it?

jeffrey@wiittselling.com

#wiittselling #sales #selling 

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Deal Breakers: Customers already have solutions to their problems. If you don’t coauthor their next chapter, you won’t close the sale.: Cutter, Jeffrey Michael: 9798257955235: Amazon.com: Books