Signal & Stakes
Signal & Stakes is a podcast about the technology and business decisions senior executives make and the consequences that follow. Hosted under GNW Consulting, the show surfaces real decisions made by CMOs, CROs, CIOs, and senior leaders in marketing, revenue operations, and technology, examining the signals they caught, the ones they missed, and what was at stake either way.
Each episode explores a single consequential moment inside an organization. Topics include enterprise technology strategy, marketing technology decisions, revenue operations leadership, go-to-market alignment, organizational decision-making, and the gap between executive intent and business outcome.
Signal & Stakes is not a best practices show. It does not offer frameworks, playbooks, or thought leadership. It offers honest accounts of real decisions, made under pressure, with incomplete information, and what happened next. Some of these stories end well. Some do not. All of them are told without the cleanup.
The show is built for people accountable for how technology shapes the way their organizations operate and compete. That includes chief marketing officers, chief revenue officers, chief information officers, vice presidents of marketing, vice presidents of revenue operations, senior directors, and the operators who support them.
Signal & Stakes is produced by GNW Consulting, a marketing technology and revenue operations firm that helps enterprise organizations operationalize the platforms and strategies they have already invested in.
New episodes explore decisions that looked operational until they weren't and the moments that determined what followed.
Signal & Stakes
Latest Episodes
The Invisible Shortlist: Your Buyers Are Asking AI About You
Buyers are opening ChatGPT, Claude, and Gemini and asking who the best options are in your category, and by the time your sales team knows they exist, the decision is already made. The question is no longer whether AI is shaping your pipeline. ...
Human-In-The-Loop: Unlocking AI As A Co-worker
Every enterprise has access to the same models, platforms, and vendors. The harder question is whether they have anyone left who can tell those tools what good actually looks like.In this episode, Raja Walia and Akande Davis break down w...
Adobe Summit 2026: Your Operating Model Is Not Ready For AI
Adobe just renamed a $5B product line and quietly redefined the category. The harder question is who actually owns the operating model running underneath it. In this episode, Raja Walia and Akande Davis break down what Adobe really sign...