Call It RevOps
Call It RevOps is a podcast hosted by industry veteran Raja Walia that demystifies the world of revenue operations. RevOps can be complex and convoluted–the goal of this podcast is to equip professionals in the space with tangible expertise that they can use in their day-to-day to drive meaningful results.
Podcasting since 2024 • 15 episodes
Call It RevOps
Latest Episodes
The True Cost of a Failed MarTech Implementation
MarTech promises scale, speed, and smarter marketing but when implementation fails, the fallout runs deeper than just a missed go-live date. In this episode of Call It RevOps, we unpack the real financial, operational, and cultural ...
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Season 1
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Episode 15
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23:29
Powerpoint Fairy Tale? Customer Journey Mapping Exposed
We’ve all seen the glossy slides—the perfectly linear customer journey that promises to guide buyers from awareness to closed-won like clockwork. But how much of that is reality, and how much is just a well-designed fairy tale? In this episode ...
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Season 1
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Episode 14
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17:34
Demystifying The ABM Illusion
ABM platforms promise magical influence metrics and seamless data unification—but reality tells a different story. In this episode of Call It RevOps, we cut through the noise and examine why most ABM tools are just glorified reporting dashboard...
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Season 1
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Episode 13
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17:45
Why Revenue Frameworks Don’t Mean Sh*t in the Real World
In theory, revenue frameworks sound like the key to unlocking predictable growth. But in the real world? Most fall flat. In this episode, we call out the disconnect between boardroom strategies and frontline execution, and why rigid frameworks ...
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Season 1
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Episode 12
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16:52
RevOps A Magic Fix For Your Sales Problem? Not Likely.
RevOps is often hyped as a silver bullet for struggling sales teams, but the truth is more nuanced. In this episode, we explore why simply implementing Revenue Operations won’t instantly solve sales inefficiencies—and how real impact comes from...
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Season 1
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Episode 11
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15:50