AI SIX Podcast
Introducing the AI SIX Podcast: Learn AI on the Go
Artificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI SIX Podcast – a practical, daily resource designed to make AI learning manageable and relevant.
What Is the AI SIX Podcast?
The AI SIXPodcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a communications and marketing practitioner, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.
Why Six Minutes?
Marketers often have busy schedules. The AI SIX Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.
What to Expect
Here’s what the podcast includes:
- Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.
- Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.
- Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.
Who Is This Podcast For?
This podcast is ideal for marketing professionals who want to:
- Learn how AI can streamline marketing tasks.
- Find tools that improve efficiency and creativity.
- Understand how to incorporate AI ethically and effectively.
- Stay informed about developments in AI for marketing.
Episodes
258 episodes
Ep 258: The AI at Work Conundrum
People are using AI at work every day, and pretending they’re not. In this episode, I unpack Anthropic Interviewer, a new Claude-based research tool designed to run large-scale, conversational interviews about how people reall...
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Season 1
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Episode 258
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5:58
Ep 257: AI in Public Safety with Ashley McDonald
Can AI really transform law enforcement and public sector communications? In this episode of AI SIX, I chat with Ashley McDonald, a public information officer and AI educator, about embracing AI in law enforcement, public safety, an...
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Season 1
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Episode 257
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21:21
Ep 256: My 2026 AI Ambitions
Ready to see what AI could actually look like in your work next year? In this episode, I share my AI plans for 2026. From helping organisations govern AI with AIJ, to launching a book-based diploma, hands-on workshops, and a more st...
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Season 1
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Episode 256
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10:04
Ep 255: Prompt Like A Pro
Want to get better results from AI? In this episode of AI SIX, I explore research-backed prompt patterns that help you prompt like a pro. Learn how to give clear instructions, structure complex tasks, assign roles, manage bias, and ...
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Season 1
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Episode 255
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8:16
Ep 254: I Vibe Coded An App
In this episode, I share how I “vibe-coded” an AI Expenses App for a workshop with chartered accountants, without being an accountant or writing traditional code. Using natural language and AI, I show how domain expertise, not programming skill...
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Season 1
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Episode 254
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8:41
Ep 253: OpenAI Code Red
Sam Altman has declared a rare “Code Red” inside OpenAI, pausing several projects so the company can focus entirely on improving ChatGPT. In this episode, I break down why this urgency has hit now, how competition from Google and An...
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Season 1
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Episode 253
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9:34
Ep 252: My AI Impact Framework
As 2025 draws to a close, I’ve been refreshing my entire AI knowledge bank and in the process, I’ve created something brand new: The AI Impact Framework. In this episode, I’m giving you the very first look.Instead of focusing...
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Season 1
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Episode 252
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8:56
Ep 251: In the Hot Seat with Steve Morreale
In this special episode, I take a step into the interviewee’s seat as my good friend Steve Morreale turns the tables and puts me in the hot seat to talk all things AI. Together, we reflect on a defining year for artificial intellige...
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Season 1
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Episode 251
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55:35
Ep 250: The Problem with AI Detectors
AI detectors are increasingly unreliable. As generative AI becomes more natural and nuanced, these tools struggle with false positives and false negatives, sometimes flagging human work as AI, and missing AI entirely. In this episod...
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Season 1
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Episode 250
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8:33
Ep 249: Automate Tasks With ChatGPT
There’s a lot of hype around AI agents and background automation, but what can ChatGPT actually automate for you right now? In this episode, I break down the real differences between the Free, Plus and Pro plans, what each ...
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Season 1
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Episode 249
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6:37
Ep 248: EU AI Rules Delayed
The European Union has pressed pause on some of its toughest AI regulations, delaying key “high-risk” obligations until late 2027 as part of a new Digital Omnibus package. In this episode, I unpack what this means for businesses, in...
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Season 1
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Episode 248
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5:14
Ep 247: My GP is Using AI
At my last GP appointment, an AI medical scribe called Heidi was quietly at work in the background, listening and turning the consultation into structured clinical notes. I asked my Instagram followers how they feel about this, and the results ...
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Season 1
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Episode 247
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5:51
Ep 246: Adobe buys SEMrush
Adobe has agreed to acquire SEMrush for $1.9bn, signalling a major shift in digital marketing. As SEMrush pivots from traditional SEO to Generative Engine Optimisation (GEO), this move positions Adobe to help brands stay visible in AI-pow...
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Season 1
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Episode 246
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5:24
Ep 245: Long Listen with David Keane on Sovereign AI & Project Magpie
I chat with David Keane, CEO of Southern Cross AI (SCX.AI), about how Australia is building sovereign AI through Project Magpie, a fine-tuned AI model designed for local culture, law, and context. David shares his insights on trust, governance,...
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Season 1
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Episode 245
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29:04
Ep 244: Gemini 3, Is It the Best AI Model Yet?
Google’s Gemini 3 promises to be their smartest AI yet but is it really a game-changer? In this episode, I dive into its multimodal capabilities, agentic workflows, and how it can handle text, images, video and code all in on...
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Season 1
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Episode 244
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7:26
Ep 243: Why AI Models Hallucinate
Why do AI models make things up? In this episode, I explain why Large Language Models “hallucinate” and confidently give wrong answers. Using OpenAI’s latest research, I break down what causes these errors, why rare facts are tricky...
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Season 1
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Episode 243
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9:45
Ep 242: AI Espionage
The world’s first AI-driven cyberattack has happened, and it’s changing everything. In this episode, I break down how a state-linked actor used an AI coding assistant to run a multi-stage espionage campaign almost entirely on its own, scan...
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Season 1
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Episode 242
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6:18
Ep 241: 5 Local Government AI Case Studies
In this episode, I’m sharing five real AI case studies from local councils across the UK that prove local government is more innovative than people think. From AI-generated Easy-Read documents and flood prediction tools to automated contact cen...
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Season 1
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Episode 241
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10:20
Ep 240: The Future of Jobs in an AI World
As we approach the end of 2025, many employers are considering what job moves they are making next year. We know this year was the year of lay-offs and hire freezes. And AI, in many cases, was getting the blame. So in today’s episod...
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Season 1
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Episode 240
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7:17
Ep 239: Long Listen with Philip Weiss on The #ZNL Podcast
Curious how AI is reshaping the way we work and communicate? In this episode, I join Philip Weiss on The #ZNL Podcast to explore how AI is transforming marketing, communications, and knowledge work. I share practical ins...
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Season 1
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Episode 239
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58:41
Ep 238: McKinsey State of AI 2025 Report
The McKinsey 2025 AI report reveals that AI is no longer just a trend; it’s transforming organisations at their core. In this episode, I explore how generative and agentic AI are moving from pilots to central strategy tools, why onl...
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Season 1
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Episode 238
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8:20
Ep 237: Red-Teaming Your AI Assistant
If you’re building AI assistants, one question is critical: Have you tried to break them? In this episode, I explore red-teaming, the practice of testing AI systems with adversarial scenarios to uncover vulnerabilities, biases, or u...
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Season 1
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Episode 237
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8:29
Ep 236: ChatGPT Group Chats
ChatGPT is piloting Group Chats, a new feature that lets people and AI collaborate in the same conversation. In this episode, I explore how Group Chats work, who can join, and how they can help plan projects, brainstorm ideas, gener...
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Season 1
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Episode 236
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6:55
Ep 235: NHS Copilot Results
The NHS has completed one of the world’s largest healthcare AI trials, with Microsoft 365 Copilot delivering an average 43 minutes saved per worker per day across 90 organisations. When scaled, that’s up to 400,000 staff hours saved monthly, re...
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Season 1
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Episode 235
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5:37
Ep 234: What’s Your Why of AI?
Everyone wants to “do AI,” but few can explain why. In this episode, I explain why defining your purpose is the foundation of any successful AI strategy.I share my own AI 'why' to build expertise, stay relevant in marketing and communica...
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Season 1
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Episode 234
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6:17