Results Driven

Episode 101: The 4 Sales Fundamentals That Close Every Closable Deal (Part 1) with Steve Trang

Tiffany and Josh High Episode 101

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Most people don’t struggle in real estate because they lack leads; they struggle because they never start, overthink everything, and don’t know how to close.

In this episode of the Results Driven Podcast, Josh and Tiffany High join Steve Trang on the Real Estate Disruptors podcast to share how they went from six months of failure to consistent deal flow.

Listen as they talk openly about almost quitting, learning sales from scratch, practicing a few simple sentences every day, and why there is no such thing as a magic list. Enjoy the show!

You'll Learn How To:

  • Stop overanalyzing and start taking action
  • Understand why sales skills matter more than marketing lists
  • Learn how simple daily practice builds confidence
  • Focus on controllables instead of chasing shortcuts

What You'll Learn in This Episode:

  • (02:56) Josh and Tiffany getting into real estate
  • (05:47) The mistake of inconsistent marketing early on
  • (06:10) Getting leads but not knowing how to close
  • (07:34) Sales is a skill anyone can learn
  • (08:00) Using simple NLP techniques in seller conversations
  • (10:10) Why is there no such thing as a “golden list”
  • (11:41) The confidence boost that came from their first $18K deal
  • (12:17) Why does doing everything themselves hurt their relationship
  • (13:03) The moment Josh quit his job and went all in
  • (14:30) Clearly defining roles changed their business
  • (16:13) Tracking one number and holding each other accountable
  • (17:35) Using daily huddles and KPIs to catch problems early
  • (19:37) “Work on your business” advice hurts beginners
  • (20:54) Why outsourcing too early is a mistake
  • (22:10) The biggest advice for new investors: just get started
  • (25:50) Why running lean became a priority as the team started scaling
  • (27:20) Lack of systems leads to turnover
  • (28:59) How missing core values created cultural clashes
  • (30:20) Creating a fun, consistent, and predictable environment
  • (31:19) Hiring people who match your core values

Who This Episode Is For:

  • New investors who are stuck overthinking their next move
  • Wholesalers who are getting leads but not closing deals
  • Anyone close to quitting and needing perspective

Why You Should Listen:

If you have been asking yourself what list to pull, which tool to use, or why nothing is working yet, this episode will reset your thinking. Josh and Tiffany share the real reason their business finally worked.

Connect with Steve Trang:

Follow Tiffany and Josh here:

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