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Lucy Batley

Lucy Batley’s tech experience spans 30 years designing for the digital world, her talent recognised at the outset of her career by winning EMAP’s Best Young Designer. Lucy built a strong foundation at the dawn of the digital era to bring products to the then-burgeoning online marketplace, working with renowned brands and artists including Audi, MaxMara, Samsonite, Vespa, Fila Sport and the Manic Street Preachers. She also designed the digital interface to launch the Euro into the UK to Barclays Bank SME division.

She has since founded digital design agencies and established Traction Industries, providing solutions incorporating Artificial Intelligence and future technologies to drive innovation. A thought leader and visionary designer, Lucy is a sought-after speaker, AI expert and a broker.

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