The Catching Fire Podcast

23 - $6.5 Million Fund Closed - How Growth Marketing is Reshaping Women's VC with Jess Kamada

Bryan Karas Episode 23

On this episode of Catching Fire, we sit down with Jess Kamada - Managing Partner of Swizzle Ventures, who recently closed a $6.6 million fund focused on advancing women's health and wealth. With 15+ years in growth marketing and experience working with 12 unicorn companies, Jess shares her journey from agency founder to VC, revealing the "Efficient Growth Framework" that guides her investment strategy. 

In this episode discover:

  • Why sustainable growth must be built on loyal customers, 
  • How to find your "growth moat" in today's challenging landscape, 
  • Why only 2% of VC funding goes to women-led companies—and how she’s changing that. 

Whether you're a founder, marketer, or investor, this episode delivers practical insights on building authentic communities, achieving the right unit economics, and finding product-market fit in women-focused sectors.

Connect with Jesse: https://www.linkedin.com/in/jesskamada/

Connect with Bryan:

https://www.linkedin.com/in/bryankaras/ 

https://bryankaras.com/ 

Looking for quality digital marketing talent? Connect with Bryan's team at GrowTal. https://www.growtal.com/ 

Looking to solve your toughest marketing challenges? Connect with Bryan's team at Playbook Media. https://www.playbookmedia.com/ 


#VentureCapital #WomenInVC #GrowthMarketing #StartupFunding #FemTech