24 - From Cold Calls to Ben & Jerry’s: How Marlo Giudice Grew a CPG Powerhouse

How do you take a small, mission-driven food brand and land deals with giants like Ben & Jerry’s, JetBlue, and DoubleTree?

In this episode of Catching Fire, we sit down with Marlo Giudice, a powerhouse entrepreneur and VP, Sales at Partake Foods from a startup idea to a national brand. Marlo shares the realities of launching a consumer product through her own personal experience, navigating the cutthroat world of retail, and using data-driven storytelling to win shelf space against industry giants like Oreo.

She also reveals:
🔥The cold call that landed a game-changing partnership with Ben & Jerry’s
🔥Why getting on retail shelves is easy—but getting off them is hard
🔥How Partake’s mission-driven brand (Black-owned, women-led, and B Corp certified) opened new doors
🔥Why numbers, not hype, are the secret weapon in sales conversations

Whether you're a founder, marketer, or aspiring entrepreneur, this episode is packed with insider strategies you won’t want to miss!

Connect with Marlo: https://www.linkedin.com/in/marlo-giudice/

Connect with Bryan:

https://www.linkedin.com/in/bryankaras/ 

https://bryankaras.com/ 

Looking for quality digital marketing talent? Connect with Bryan's team at GrowTal. https://www.growtal.com/ 

Looking to solve your toughest marketing challenges? Connect with Bryan's team at Playbook Media. https://www.playbookmedia.com/