Horizon Business Brokers
Welcome to On The Horizon, the podcast that takes you inside the world of buying, selling, and valuing businesses. Brought to you by Horizon Brokers, we’re your trusted guide to navigating the world of business transactions—whether you’re an entrepreneur looking to sell, an investor seeking the perfect acquisition, or simply curious about the process.
Join us as we explore expert insights, real-world strategies, and success stories to help you seize your next opportunity—because your future is just beyond the horizon.
Horizon Business Brokers
EP #3: Behind the Curtain: Preparing Your Business for Sale
Ready to sell your business? Not so fast. The path to a successful exit starts long before you put up the "for sale" sign.
Dustin Zeher of Horizon Business Brokers reveals the critical behind-the-scenes preparation that makes businesses irresistible to buyers. From financial preparation to operational independence, this episode dives deep into maximizing your sale value while minimizing potential roadblocks.
Financial transparency emerges as the cornerstone of business valuation. Dustin shares a sobering reality: that $100,000 in unreported cash might save you $30,000 in taxes today, but could cost you $300,000 in sale value tomorrow. He walks through proper expense categorization and why certain practices raise red flags with buyers and lenders alike.
The episode tackles the uncomfortable truth many owners face: "Is your business too dependent on you?" Buyers pay premium prices for businesses that operate smoothly without the owner's constant presence. Dustin explains how to systematically reduce owner-dependence through team-building, documentation, and strategic delegation.
Beyond financial strength and operational independence, we explore the concept of business "curb appeal" - the often-overlooked elements that create positive first impressions with potential buyers. From clean facilities to organized documentation, these details signal a professionally-managed enterprise ready for new ownership.
Whether you're planning to sell in six months or six years, implementing these strategies today will dramatically impact your eventual exit value. Listen now to discover how to position your business for maximum value when that perfect buyer comes along.
Call Horizon Business Brokers at 703-910-7384 or visit horizonbrokers.com to begin your exit planning journey today.