Steps to Sold: The Ultimate Business Sale Podcast
Steps to Sold Podcast is your go-to resource for expert insights on buying and selling businesses. Hosted by experienced business brokers Chris Sater and Brandon Bourgeois of Sunbelt Business Brokers of Louisiana, this podcast provides actionable advice, industry trends, and behind-the-scenes strategies to help business owners successfully navigate the sales process.
Each episode will cover essential topics such as business valuation, preparing for a sale, finding the right buyer, deal structuring, and avoiding common pitfalls. Whether you're a business owner looking to sell, an entrepreneur seeking opportunities, or just curious about the world of business transactions, Steps to Sold will equip you with the knowledge you need to make informed decisions. Tune in for real-world experiences, expert guidance, and valuable tips to maximize your business's value and ensure a smooth transition to the next chapter.
Episodes
27 episodes
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Seller Involvement After the Sale: Why Signing the APA Isn’t the End
In this episode of the Steps To Sells podcast, Brandon Bourgeois and Chris Sater discuss the critical importance of seller involvement after the sale of a business. They emphasize that signing the Asset Purchase Agreement (APA) is not the end o...
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Season 1
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Episode 27
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41:34
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Not All Buyers Are Created Equal Part 2 — From Tire-Kickers to Closers
In this episode of the Steps to Sold podcast, Brandon Bourgeois and Chris Sater delve into the complexities of the lower middle market, focusing on the different types of buyers and their characteristics. They discuss the importance of understa...
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Season 1
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Episode 26
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39:46
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Not All Buyers Are Created Equal Part 1 — From Tire-Kickers to Closers
In this episode of the Steps to Sold podcast, Brandon Bourgeois and Chris Sater delve into the complexities of the buyer landscape, particularly focusing on the differences between various types of buyers in the lower middle market. They discus...
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Season 1
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Episode 25
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43:38
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Working Capital in Business Sales: What Is It, Is It Included in the Price & How Do I Calculate It?
SummaryIn this episode, Brandon Bourgeois and Chris Sater delve into the often-overlooked topic of working capital in business sales. They discuss its significance in deal structure, the differences between asset and stock sales, and the im...
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Season 1
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Episode 24
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46:01
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The Silver Tsunami: Baby Boomer Exits & the Trillion Dollar Opportunity
SummaryIn this episode of the Steps Sold Podcast, Brandon Bourgeois and Chris Sater discuss the impending 'silver tsunami' as baby boomers begin to exit the market, leading to a significant transfer of business ownership. They explore the c...
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Season 1
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Episode 23
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39:46
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The Future of Business Brokerage & M&A
SummaryIn this episode of the Steps To Sold Podcast, Brandon Bourgeois and George Wellmer discuss the future of business brokerage and M&A, focusing on the impact of technology and AI on the industry. They explore how buyer and seller e...
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47:02
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What to Expect From a Good Business Broker or M&A Advisor (and Their Firm)
SummaryIn this episode of the Steps to Sold podcast, Brandon Bourgeois and Chris Sater discuss the essential qualities and roles of business brokers and M&A advisors. They explore what sellers should expect from their brokers, the impor...
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Season 1
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Episode 21
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40:54
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Disaster-Proofing Your Business: What to Have in Place Before the Worst Happens
SummaryIn this episode of the Steps to Sold podcast, Brandon Bourgeois and Chris Sater discuss the critical importance of disaster proofing your business. They explore various scenarios that can impact business continuity, such as owner inc...
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Season 1
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Episode 20
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36:21
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Post-Sale Regret: How to Exit on Your Terms Without Looking Back
SummaryIn this episode of the Steps to Sold podcast, Brandon Bourgeois and Chris Sater discuss the often overlooked aspects of selling a business, particularly focusing on post-sale regret. They explore the emotional and financial implicati...
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37:02
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Why You Should Buy an Existing Business vs. Starting One From Scratch
SummaryIn this episode of the Steps to Sold podcast, Brandon Bourgeois and Chris Sater discuss the advantages of buying an existing business over starting one from scratch. They explore various themes including immediate cash flow, proven p...
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Season 1
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Episode 17
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38:51
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The 5 Most Valuable Things in Your Business (That You’re Probably Undervaluing)
SummaryIn this episode, Brandon Bourgeois and Chris Sater discuss the five most undervalued assets in business that owners often overlook. They explore the importance of documented systems, a strong team, customer base quality, digital repu...
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Season 1
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Episode 16
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50:03
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Signs It’s Time to Sell Your Business – Recognizing the Right Moment Before It Passes
SummaryIn this episode of the Steps To Sold Podcast, hosts Brandon Bourgeois and Chris Sater discuss the critical signs that indicate when it's time to sell a business. They explore common myths surrounding business sales, the import...
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Season 1
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Episode 15
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36:19
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From LOI to Close: What Really Happens Behind the Scenes
SummaryIn this episode of the Steps to Sold podcast, Brandon Bourgeois and Chris Sater delve into the intricate process of transitioning from a Letter of Intent (LOI) to closing a business deal. They discuss the common misconceptions surrou...
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Season 1
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Episode 15
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52:20
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Same Business Different Deal - How Buyer Type Shapes the Structure
SummaryIn this episode of the Steps To Sold Podcast, Brandon Bourgeois and Chris Sater discuss how different buyer types influence the structure of business transactions. They explore the importance of fit beyond just price, the d...
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Season 1
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Episode 14
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42:37
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The State of the Market – Selling Your Business in 2025
SummaryIn this podcast episode, Brandon Bourgeois and Chris Sater discuss the current state of the market for selling businesses in 2025. They explore key trends, including inventory challenges, buyer behavior, financing options, ...
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Season 1
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Episode 13
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40:37
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Organizational Mistakes That Can Derail a Sale
SummaryIn this episode of the Steps To Sold podcast, Brandon Bourgeois, Chris Sater and guest Nathan Hamaker discuss the organizational mistakes that can derail a sale. They explore common financial missteps, the importance of clean ...
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Season 1
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Episode 12
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44:25
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The Deal Behind the Deal: What You’re Really Agreeing to With a Seller Note
SummaryIn this conversation, Brandon Bourgeois and Chris Sater delve into the intricacies of seller financing, emphasizing its importance in business acquisitions. They discuss the role of seller notes, how to structure them effectively, an...
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Season 1
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Episode 11
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40:19
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Negotiation Strategies That Close More Deals – How to Handle Tough Negotiations
SummaryIn this episode of the Steps to Sold podcast, Brandon Bourgeois and Chris Sater delve into the intricacies of negotiation strategies in business sales. They discuss the emotional dynamics involved, the common pitfalls that can...
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Season 1
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Episode 10
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50:44
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What Good Buyers Do Differently with Special Guest George Wellmer
SummaryIn this episode of the Step to Sold podcast, Brandon Bourgeois and Chris Sater engage with George Welmer, founder and CEO of Tupelo, to explore the intricacies of buying businesses. They discuss the challenges buyers face in a com...
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Season 1
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Episode 9
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49:49
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Major SBA SOP Changes with Special Guest Huy Tran from Byline Bank
SummaryIn this episode of the Steps To Sold podcast, Brandon Bourgeois and Chris Sater discuss significant changes to the SBA Standard Operating Procedures (SOP) with guest Huy Tran from Byline Bank. The conversation covers the im...
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Season 1
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Episode 8
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49:52
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How to Find the Right Business to Buy
SummaryIn this episode of the Steps of Sold podcast, Brandon Bourgeois and Chris Sater discuss the essential steps and considerations for individuals looking to buy a business. They emphasize the importance of defining personal fi...
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Season 1
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Episode 7
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34:23
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Understanding Business Valuations: What Really Drives Value?
SummaryIn this episode of the Steps To Sold podcast, hosts Brandon Bourgeois and Chris Sater delve into the complexities of business valuations. They discuss the various methods of valuation, the importance of financial preparation, and the...
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Season 1
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Episode 6
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35:28
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The Role of Due Diligence What to Expect & How to Prepare
SummaryIn this episode of the Steps to Soul podcast, Brandon Bourgeois and Chris Sater delve into the critical process of due diligence in buying and selling businesses. They discuss the importance of thorough preparation, the rol...
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Season 1
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Episode 5
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31:29
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Common Pitfalls When Selling a Business (And How to Avoid Them)
SummaryIn this episode of the Steps to Soul podcast, hosts Brandon Bourgeois and Chris Sater discuss the common pitfalls when selling a business and how to avoid them. They cover key topics such as overestimating business value, t...
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Season 1
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Episode 4
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30:59
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The Shortfalls of AI in Business Valuations
SummaryIn this episode of the Steps To Solve podcast, hosts Brandon Bourgeois and Chris Sater discuss the growing trend of using AI for business valuations. They explore the limitations of AI, emphasizing the importance of human i...
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Season 1
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Episode 3
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19:51