The Hidden Pitfalls That Are Holding Your Brides Back

There are things we do as bridal stylists that we believe help brides say yes—but in reality, they’re actually making the decision harder.

And the tricky part? These are techniques we hold onto tightly because we think they work.

One of the biggest hidden pitfalls?
 💡 Having a bride rate a dress from 1-10.

It feels logical, right? It helps her organize her thoughts, compare dresses, and get clarity.

Except—it does the opposite.

Instead of helping her connect emotionally, it keeps her stuck in her head. And when a bride stays in a logical, technical mindset, she second-guesses everything.

In this episode of Hit Save on That, Wendy unpacks:
✅ Why common “sales techniques” can actually hurt the appointment
 ✅ How to move a bride from “rating a dress” to truly feeling it
 ✅ The language shift that helps her make a confident decision

If you’ve ever felt like a bride was overthinking her decision, this episode will change how you guide her forever.