Educating The Bride And Then She Leaves

You gave her everything: neckline insight, fabric knowledge, silhouette options. She smiled, nodded, even laughed. And then… she left. No yes. No sale. Just “thank you.”

This episode is a deep dive into the trap so many stylists fall into — over-educating brides instead of emotionally connecting. Wendy unpacks the danger of logic-first selling and reveals what the bride actually needs to feel in the moment to say yes.

If you’ve ever watched a bride walk out after what felt like the perfect appointment, this episode will show you why — and how to change it.