Unsolicited Business Advice from Your Website Designer

What started as a conversation with a website client turned into a reminder that sometimes the things holding our businesses back aren’t our websites, branding, or marketing.

They’re the excuses.

In this episode, Amanda shares five pieces of unsolicited business advice inspired by a real conversation with a web design client who had plenty of reasons why certain things weren’t getting done. From avoiding social media platforms to waiting until things feel “ready,” Amanda breaks down some of the most common habits that keep business owners stuck.

Drawing from her experience building and selling a seven-figure business, she shares the mindset shifts that helped her grow, become more visible, and take action long before she felt fully prepared.

In This Episode You’ll Learn:

• Why your audience matters more than your personal platform preferences
• How to identify where your ideal clients are actually spending time
• Why “I’m not good at that” might be one of the most expensive phrases in business
• The connection between discomfort and growth
• Why waiting until you’re ready is slowing you down
• How trusting your instincts can be more valuable than seeking constant outside validation
• The difference between perfection and progress

Key Takeaways

Let people find you.
If your audience spends time on Facebook, LinkedIn, networking events, or Instagram, that’s where you need to show up. You don’t need every platform. You need the right platform.

Stop deciding you’re bad at something before you’ve practiced it.
No one starts as an expert. Confidence comes from repetition, not preparation.

Growth usually feels uncomfortable.
The opportunities that change your business are often the ones that make you nervous.

Done is better than perfect.
Launch the thing. Refine it later. Momentum creates clarity.

Trust yourself.
Not every business decision requires a committee. Sometimes your own instincts are the best guide you’ve got.

Connect With Amanda

If you’re ready for a website that reflects the level of your business today (not where it was three years ago), visit One Wild Brand to learn more about custom website design, branding, and business visibility.

📧  Email Me! I want to hear from you: amanda@onewildbrand.com

👉 Explore my services: www.onewildbrand.com

📸 Follow along on Instagram: @onewildbrand

Transcript

Episode 15

​[00:00:00] 

amanda-demoura_2_05-08-2026_144045: Hi, everyone. Welcome back to the One Wild Brand podcast. Today's episode, which I am so cleverly calling unsolicited advice from your web designer, was inspired by a social media carousel that I made today. I'm like, "You know what? I actually wanna talk a little bit more about those points." And I have a current web design client who is also a friend, so I get to be a [00:01:00] little bit more frank and upfront with them than I might be with some other web design clients.

But what happened was, as we are going along with the site, I'm asking questions like, "Do you have a Facebook business page that we need to link? Do you have a LinkedIn business page?" They also speak at events and I said, "Do you have a speaker packet?" Which is, you know, if someone's looking to have you speak at their event, they would be able to download just a PDF right from your website that shows your speaking topics, a little bit of your background, things like that.

And the answer to all of this was no, and each was coupled with an excuse. "I don't have a Facebook business page 'cause I hate Facebook." I don't have a speaker packet 'cause I'm not good on Canva and can't make one." it- and so on and so on. And I kind of then said, "You know what? I'm hearing a lot of excuses right [00:02:00] now."

And I said, " This is unsolicited advice. I don't mean to push you, but you need to do some of these things." The biggest thing to me there was their particular audience. All of their potential clients, I mean, maybe not every single one, but most are hanging out on Facebook in some specific Facebook groups for their particular industry, so that was huge.

So prior to One Wild Brand, you've heard me tell this story before if you've listened to any other episodes, I had another business which I built and sold, and that was the first business in which I had done that. And I started that, you know, from scratch, literally making $40 a month at home during nights and weekends and built it into a seven-figure company.

And with that came me learning so many lessons, doing so many things that I did not [00:03:00] want to do, and really getting to dabble in kind of every little bit of, business from marketing to accounting to tech stuff, all of that. It all came with it. So that is what I'm gonna chat a little bit about today is some various different pieces of advice I have for business owners.

And to start here, one of the excuses my web design client was making, "Okay, people need to be able to find you." The first thing I said was, "If your audience is living on Facebook, LinkedIn, Instagram, TikTok, networking events, that is where you need to show up." So find out where that is. For me particularly, a lot of my target audience is on Instagram, which coincidentally is where I like to hang out, so that's great.

Also, they are in some various Facebook groups, right? Everybody needs a website, [00:04:00] and I do a lot of websites in the dental space, and I do a lot of websites for female entrepreneurs, so females in business. Those are the type of Facebook groups that I need to be in. So Women in Business, and I'm a member of some local women's business leagues as well.

That's where I need to go. And depending on, you know, what your business is Facebook groups can be very powerful, I would argue for almost any group. Now, I don't love being on Facebook myself. I didn't have a Facebook until I began my first business and realized that that is what I needed to do. I would say that 80 to 90% of my clients came from Facebook groups and people tagging me on Facebook.

And with this particular web design client right now, my muse for this [00:05:00] for this podcast episode, I am sure that people are going to be tagging them on Facebook because they are wonderful. This person is wonderful at what they do, and they have a big network. And it is gonna be really powerful for them to tag their business page and not just this person's personal Facebook.

So think of that. You don't have to love every platform. You don't need to be on every platform. I would argue pick one or two and kind of invest some time there. I think a lot of people get caught up thinking they need to be on every platform, and that in and of itself is quite exhaustive. You just can't be on every single social platform all day long, right?

So picking either, you know, Facebook or Instagram or, you know, LinkedIn or whatever, and investing your time there, posting with purpose, show up, engage in groups and wherever you need to be on that platform to [00:06:00] try to get some momentum going

Most of your consumers are going to need to see multiple touch points before they trust you and ultimately buy from you. And again, I get it, "I hate Facebook." Okay, but are your potential clients on Facebook? Because then you might need to start warming up to it. I think you're, getting over your personal preference a little bit doesn't matter as much as your business goals.

You don't need to become an influencer, you just need to be visible

Second thing, stop saying, "I'm not good at that." No one ever starts off good at anything, usually. It's certainly not me. Okay, I didn't start off a Canva whiz. There was a time where I opened Canva for the very first time, and I don't wanna see what that design looked [00:07:00] like. to this day, okay, I've had to do some speaking at events and conferences.

I didn't start off good at speaking. I still really am not, and that is not my favorite thing to do. However, I will do it should I need to. no one is great at networking, unless you're, like, a knock-it-out-of-the-park people person. And confidence starts to build after repetition, and you are going to get better and better at whatever it is you might be doing.

With my first business, I wasn't always great at, like, building out s- the spreadsheets and things that we needed. I got better at it. Same with all of our marketing material and all of that stuff. I got better at everything that I was dipping my little fingertips into. So every person that you are kind of looking up to as like, "Oh man, I just wish I had it as together as this person," they didn't start out that way.

There was a whole, you know, discovery journey and awkwardness of their career before [00:08:00] that point, and just keep that in mind. You're seeing everybody's highlight reel and not where they started

Third tip, discomfort is usually where growth starts. this ties a little bit back to, 

not wanting to get on specific social media platforms because you don't like them and blah, blah. But most of business growth happens directly outside of your comfort zone. I'm not the one who coined that phrase, and that's for a reason. It's because it's true

The things that changed my business the most were the things that I was scared to do. Speaking, definitely one of those. In my previous business, I remember my first speaking engagement, I was shaking before, and, you know, definitely was nervous that I was gonna lose all of my thoughts the second I got on stage.

Once it was over, it was so worth it. I had-- And then I kind of was able to put it on my resume, like, "Hey, [00:09:00] look, I am an industry expert here. I spoke at this well-known event." And, and there we go. That's where cred-credibility starts to be built. if something makes you a little bit nauseous but also excited, that's kind of a clue that you're headed in the right direction.

But again, growth does not start from just feeling cozy. It just doesn't

The last thing I wanna chat about here is stop waiting until you feel ready. And many business owners feel as though they are perfectionists, and they don't want to release something until it's absolutely perfect. I am guilty of this myself in, you know, designing my own website. I could tweak that thing until the cows come home.

But at some point, you have to just say, you know, "Done." Close [00:10:00] to perfect is going to be better than not doing it at all. And most of the clients that I work with that suffer from this too, I just notice that their, you know, business plans and things drag on for way, way too long when they could have launched something, got it out there, already been rocking and rolling, already started to make tweaks to it after it's been launched and started to work out kinks than just sitting there idling, waiting for something to be perfect when, you know, it may never be perfect.

People overestimate how prepared successful business owners felt in the beginning. I kind of already mentioned that

And we were just willing to make the move before we had every answer. I am a very impulsive person. I suffer from a bit of perfectionism, of course, but I'm very impulsive, and [00:11:00] when I get an idea, that idea generally starts getting enacted, like, right in that second. And I start formulating plans. And to be honest, you have to trust yourself a little bit.

this might actually be more of like a fifth segment, is trust your gut, okay? And don't always get a ton of outside feedback because I... Honestly, I don't. When I'm thinking of something for my business or if I'm thinking about launching a new business, I don't often ask anyone how they feel about that or what their opinion is.

When I hear people talk about when they did do that, I remember the other day, I was, I was actually speaking at an event, and one of the other speakers said, "You know, when I first brought up the idea of my business to my family, everybody kind of shot it down." And I'm thinking to myself, like, I would not ask for anyone's opinion.

I trust [00:12:00] my own instincts to know when I feel like something is gonna be successful. I also know myself enough to know that I'm going to make it be successful because I have the drive to do so, and I will n- need to lean on anyone else to make that happen. I will make that happen all on my own. So if you know those things about yourself, stop seeking outside validation.

You just don't need to do that. I also am one to kind of keep things quiet until they're done, and that's when I like to, you know, spring it on people. For some reason, I just don't love to chat about plans that I have in my mind. Not all of them come to fruition. I think of five different things every day that I wanna do.

So I can't be chatting everyone's ear off about all of those things. The things that I'm really, really passionate about, I begin working on, I launch, and then people can find out about them then. So all [00:13:00] right. A little unsolicited business advice from your web designer. Here it is. It's over. Let people find you.

Stop deciding you're bad at things before you're trying. Get comfortable being uncomfortable. Stop waiting until you feel fully ready, and stop waiting for validation from other people

And honestly, I'm saying all this as someone who still has moments of fear and resistance just like you. There are things I avoid. There's still things I overthink. There's still things that make me uncomfortable. But every single level of growth in my life and business has come from doing the thing anyway

So that wraps up today's little quickie episode, and I will catch you on the next one.