Tech Marketing Rewired

Tech Marketing Rewired is your front-row seat into the minds of the best tech marketers, brand leaders, and technology builders in the game.

I’m Kevin Kerner, and each episode is a conversation with smart friends, some leading the charge at B2B brands, some building the tech shaping the future of marketing, and all of them rethinking what actually works in a space that’s moving fast. We get into what’s next, what’s working (and what’s not), and how to scale marketing in a way that doesn’t burn everyone out. It’s honest, forward-looking, sometimes a little nerdy, but always practical and grounded in real-world experience. If you care about where B2B marketing is headed, you’ll want to tune in.

Guest

Dr. Augustine Fou

Dr. Augustine Fou is an independent ad fraud researcher and cybersecurity advisor with over 25 years of experience in digital marketing. He holds a Ph.D. from MIT and formerly served as Chief Digital Officer at both Omnicom’s Healthcare Consultancy Group and McCann Worldgroup.

Through his firm, FouAnalytics, Dr. Fou helps brands, agencies, and publishers detect and eliminate ad fraud, optimize campaign performance, and improve media transparency. He’s widely known for exposing the gaps in adtech verification systems and for challenging conventional wisdom around digital advertising metrics.

Dr. Fou regularly publishes insights on LinkedIn and has become a leading voice for marketers seeking to uncover wasted spend, identify fake clicks, and take control of their ad strategy.

Guest appearance on:

The Truth About Digital Ad Fraud in B2B Marketing with Dr. Augustine Fou