Clicks and Clarity with Claire
If you’re spending real money on Google Ads and still asking, “Why isn’t this working?”—this podcast is for you.
I’m Claire Jarrett, Google Ads strategist and founder of Jarrett Digital. Each week, I break down what’s actually going on behind the numbers—so you can stop wasting ad spend, start attracting qualified leads, and scale with confidence.
No fluff. No jargon. Just clear advice, real audits, and proven strategies from accounts managing four to six figures in monthly ad spend.
Whether you're DIY-ing your ads or working with an agency, this is the clarity you've been missing.
Episodes
14 episodes
Why Your Competitors Are Clicking Your Ads (And How to Stop Them)
In this episode of Clicks & Clarity with Claire, we're uncovering a hidden issue quietly draining your Google Ads budget: competitor clicks. Claire Jarrett reveals why competitors might be clicking your ads—whether out of curios...
•
Season 1
•
Episode 14
•
7:13
Why Your Sales Team Hates Your Google Ads (And How to Fix It)
In this episode of Clicks & Clarity with Claire, we're tackling a hidden source of frustration in many businesses: the disconnect between your Google Ads campaigns and your sales team's expectations.Claire Jarrett reveals why your sa...
•
Season 1
•
Episode 13
•
4:51
When Google Says ‘Learning Phase’ — What It Really Means for Your Budget
Everyone’s seen it: that quiet grey label that says “Learning.”But behind the scenes, Google is testing random combinations, guessing what might work — and using your ad spend to do it.In this episode, Claire exposes what the lear...
•
Season 1
•
Episode 12
•
4:33
Competitor Bidding: The High-Risk Strategy That's Draining Your Budget
In this eye-opening episode of "Clicks & Clarity with Claire," host Claire Jarrett tackles the controversial topic of competitor bidding in Google Ads. Drawing from her extensive experience in auditing and optimizing campaigns, Claire revea...
•
Season 1
•
Episode 11
•
5:13
The Budget Myth: Why Spending More Doesn't Always Mean Better Results
In this episode of "Clicks & Clarity with Claire," Claire Jarrett debunks the common myth that increasing your Google Ads budget automatically leads to better results. Drawing from her extensive experience in auditing Google Ads accounts, C...
•
Season 1
•
Episode 10
•
5:04
Brand Campaigns on Google Ads: Protecting Your Territory and Boosting Conversions
In this episode of 'Clicks & Clarity with Claire', Google Ads expert Claire Jarrett tackles a crucial question: Should you be running brand campaigns on Google Ads?Drawing from real-world audits and success stories, Claire reveals wh...
•
Season 1
•
Episode 9
•
5:43
The Google Ads Shortcut That’s Costing You Thousands: A Real Client Audit
In this episode of Clicks and Clarity with Claire, I take you behind the scenes of a real Google Ads audit from a $40K/month account that was bleeding money—while the agency claimed “everything looked fine.”We’ll break down:...
•
Season 1
•
Episode 8
•
5:43
The 'One Ad Fits All' Trap: Why Your Google Ads Are Falling Flat - Breaking down the art of ad relevance for maximum impact
In this eye-opening episode of 'Clicks & Clarity with Claire', Google Ads expert Claire Jarrett exposes the costly mistake of using a single ad for multiple keywords. Drawing from real-world audits, Claire reveals how this 'one ad fit...
•
Season 1
•
Episode 7
•
5:26
How to Know If Your Google Ads Are Attracting the Right Leads
In this eye-opening episode of 'Clicks & Clarity with Claire', Google Ads expert Claire Jarrett tackles a critical issue plaguing many businesses: attracting the wrong leads through their ad campaigns. Drawing from real-world au...
•
Season 1
•
Episode 6
•
5:46
Inside the Home Inspector’s Google Ads Mess (And How to Clean It Up)
In this episode of Clicks and Clarity with Claire, we audit Jeff’s Google Ads account—a home inspector unknowingly burning budget on campaigns that never should’ve gone live.You’ll learn:Why display and call-only cam...
•
Season 1
•
Episode 5
•
4:03
Solar Ads Gone Wrong: The Audit That Exposed It All
In this episode of Clicks and Clarity with Claire, we tear down a real Google Ads account from a solar company—and what we found was jaw-dropping.From paying to advertise for competitors, to letting Google run wild with auto-app...
•
Season 1
•
Episode 4
•
5:30
The 'Set and Forget' Fallacy: Why Your Google Ads Need Constant Care
In this eye-opening episode of 'Clicks & Clarity with Claire', Google Ads expert Claire Jarrett tackles a critical issue plaguing many businesses: the 'Set and Forget' fallacy in Google Ads management.Drawing from real-world au...
•
Season 1
•
Episode 3
•
5:45
The Display Network Danger: When Your Search Ads Go Rogue
In this crucial episode of 'Clicks & Clarity with Claire', Google Ads expert Claire Jarrett uncovers a common yet costly mistake that's silently draining your ad budget: accidentally leaving the Display Network on for your search campaigns....
•
Season 1
•
Episode 2
•
4:37
Broad Match Blunders: Are You Throwing Money at the Wrong Keywords?
In this eye-opening episode of 'Clicks & Clarity with Claire', Claire Jarrett dives deep into the world of keyword targeting and exposes the costly mistakes many businesses make with broad match keywords. Learn why dumping hundreds of keywo...
•
Season 1
•
Episode 1
•
5:41