Diary of The Search Queen
If you’re a salon owner ready to ditch the overwhelm and finally fill those empty chairs, this podcast is for you. Hosted by Google Ads and SEO expert Sonja Pototzki-Raymond, Diary of The Search Queen gives you real talk, proven marketing strategies, and raw behind-the-scenes stories to help you get found, trusted, and fully booked without burning out.
Podcasting since 2025 • 29 episodes
Diary of The Search Queen
Latest Episodes
Episode 29: What Actually Gets You Found on Google (Hint: It’s Not Luck)
What Actually Gets You Found on Google (And Why Most Salons Miss It)Think your salon will magically show up on Google just because you have a website?Think again.In this episode of Diary of the Search Queen, I break down...
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Season 1
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Episode 29
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10:23
Episode 28: Sick Of Relying On IG For Your Leads?
Tired of dancing on Reels, posting every day, and still staring at empty salon chairs?In this episode of Diary of the Search Queen, I’m breaking down the real reason so many salon owners are stuck in the scroll-and-hope cycle—and why re...
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Season 1
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Episode 28
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10:56
Episode 27: The UNFILTERED Truth About Purpose, Healing & Becoming Magnetic as a Leader
🎙️ Episode 27: The UNFILTERED Truth About Purpose, Healing & Becoming Magnetic as a LeaderWhat if your anxiety, your fear, and even your burnout weren’t signs to stop—but signs to come home to yourself?In this raw and expans...
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Season 1
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Episode 27
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38:03
Episode 26: The Hard Truth About Business Growth
Episode 7: The hard truth about business growthWhat happens when your world is falling apart behind the scenes, but the business must go on?In this powerful episode of Diary of the Search Queen, I sit down with one of my dearest...
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Season 1
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Episode 26
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24:59
Episode 25: She Stopped Discounting and Doubled Her Bookings
Episode 25: She Stopped Discounting and Doubled Her Bookings: How Ceri Scaled Coastal Blondes with Google Ads & SEOWhat happens when you stop relying on discounts and Facebook ads and start showing up on Google where your dream clie...
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Season 1
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Episode 25
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24:03