What’s Stopping You? Clarifying Profit First Doubts Artwork

Money First CEO

How do you build a business that truly supports your life?

I’m the Money First CEO. Over the past 5 years, I’ve grown a sustainable 6-figure business and built a 7-figure investment portfolio, not by working harder, but by managing money differently.

This podcast shares the real habits, honest lessons, and simple strategies that helped me and can help you build a business that puts profit and peace first.

If you’re ready to feel more confident with your cash and create long-term stability, you’re in the right place. New episodes every Monday.

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Money First CEO

What’s Stopping You? Clarifying Profit First Doubts

August 18, 2025 • Harman • Season 1 • Episode 16

In this episode of Money First, CEO, I’m tackling the most common doubts and misconceptions about Profit First — the cashflow system that has transformed thousands of businesses. Over the past three years of working with Profit First, I’ve heard it all: “It’s too complicated.” “I’ll run out of money.” “My business is too small.” “Bank fees will eat into my profit.” “My income fluctuates too much.”

Here’s the truth: these fears aren’t about Profit First being hard — they’re about change. And change can feel uncomfortable. But delaying implementation keeps you stuck in a cycle of no safety net, no clear plan, and no consistent profit.

I break down the five biggest objections I hear from business owners and share the simple, practical ways to overcome them. You’ll learn how to start small with just one or two accounts, why buffers are your secret weapon for smooth cashflow, and how Profit First actually helps you thrive during slow months. I also share real client examples that prove you can start with as little as 1% profit and grow it to 10% faster than you think.

If you’ve ever wondered whether Profit First could work for your business — no matter the size, industry, or income fluctuations — this episode will give you the clarity and confidence to get started and keep going.

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