%20(3).png)
The Franklin Factor
The Franklin Team has helped thousands of families navigate the Houston housing market — now we’re pulling back the curtain to share what we’ve learned. Whether you're in the business, buying, selling, or just real estate curious — you're in the right place. The Franklin Factor Podcast is your go-to resource for smart, honest conversations about the ins and outs of residential real estate, directly from Houston’s top-producing real estate team.
🔍 What You’ll Hear:
- Real stories from the field — wins, challenges, and everything in between
- Expert insights from the agents and pros behind The Franklin Team
- Tips for buyers, sellers, and investors in today’s ever-changing market
- Updates on new home construction, market trends, and neighborhood spotlights
- Behind-the-scenes perspectives on what makes our team tick
The Franklin Factor
Tech-Stacked & Value-Packed: The Franklin Team's Secret to Scaling
🎙️In this episode of The Franklin Factor Podcast, hosts Sarah Savard and Danielle Weis explore what it truly takes to scale a high-performing real estate team. They’re joined by special guest Carrie Bond, President of The Franklin Team, who shares her inspiring 15-year journey—from closing coordinator to leading one of the top teams in the industry. The conversation dives into how The Franklin Team maximizes efficiency through smart technology, the importance of staying grounded in core values, and how accountability fuels success. Carrie offers a behind-the-scenes look at the team’s tech stack, featuring tools like Follow Up Boss, Ylopo, and Sisu, and explains how leveraging the right systems helps nurture relationships and prevent burnout.
Tune in for valuable insights on leadership development, team culture, and the strategic use of technology in real estate.
What We Discuss
00:00 - 00:41 – Welcome to The Franklin Factor Podcast
00:42 - 02:23– Getting to Know Carrie Bond: Her Start in Real Estate
02:24 – 04:37 -Rising Through the Ranks: From Closing Coordinator to Team President
04:38 – 11:02 - Scaling Smart: How Technology Powers The Franklin Team
11:03 – 16:37 - Clarifying Roles and Responsibilities with EOS
16:38 – 20:14 - Leadership Lessons: Growing Personally and Professionally
20:15 – 20:39 - Inside The Franklin Team’s Tech Stack
20:40 – 21:39 -Why Ylopo Was a Game-Changer
21:40 – 22:20- Seller Nurture Strategies with Fello and Sisu
22:21 – 22:41 - Staying Organized with Asana and AI Home Match
22:42 – 23:10 - Integrating Seamlessly with Our CRM
23:11 – 24:25 - Supporting New Agents: Training, Onboarding, and Tools
24:26 – 28:09 - Streamlining Communication with Slack
28:10 – 31:09 Finding Balance: Using AI Without Losing the Human Touch
31:10 – 33:53 - Avoiding Burnout While Sustaining Long-Term Success
33:54 – 37:12- Carrie’s Advice for Solo Agents Looking to Grow
37:13 – 39:49 - Go-To Tech Tools and Must-Read Books
39:50 – 04:33 - Final Thoughts and How to Connect
Guest Information:
Danielle Weiss, Host and VP of Growth - The Franklin Team
Sarah Savard, Host and Co-Owner – The Franklin Team
Carrie Bond, Guest and President - The Franklin Team
Links and Resources:
📅 Book a Session - Agents can sign up to come to a free and open informational session to learn more about opportunities with The Franklin Team
Next Steps:
🔔 Subscribe: Hit the subscribe button to stay updated with our latest episodes.
⭐ Leave a Review: Share your thoughts and feedback.
📲 Follow Us: Connect with us on social media.
📞 Have a question for the show? Call 281.347.2200 Weekdays from 8-5pm CT or click here!
.jpg)
.jpg)