
VO Pro: The Business of Voiceover and Voice Acting
Voiceover Business Strategies That Work
The VO Pro Podcast is the go-to show for voice actors who want to grow their voiceover business without relying on casting sites or waiting for agents to hand them work. Hosted by voice actor and business coach Paul Schmidt, this podcast delivers no-fluff, tactical advice on how to market your voiceover services, attract high-quality clients, and build a profitable VO business in a world of AI-generated voices and shifting industry standards.
You’ll learn practical voiceover marketing tips, how to master direct marketing for voice actors, build a solid client base, and use tools like email outreach, SEO, and strategic positioning to stand out. We cover how to price your work, optimize your VO website, and navigate topics like AI and voiceover with clarity and confidence.
Each week, we bring you insights and strategies from Paul, and interviews with working voice actors, coaches, casting directors, and experts who understand the business of voiceover from the inside out.
If you're a freelance voice actor looking to take control of your career and actually get booked, this is the podcast for you.
Available on Spotify, Apple Podcasts, Pandora, Audible, Amazon Music, iHeart Radio, SoundCloud, Deezer, Podcast Addict, Castbox, and RSS, and wherever you get your podcasts.
You’ll also find helpful information including my free Move Touch Inspire newsletter for voice actors at VOPro.pro.com/newsletter
SUBSCRIBE on YouTube: https://www.youtube.com/c/vopro-pro?sub_confirmation=1
The Pro Blog: https://vopro.pro/blog
The VO Freedom Master Plan: https://vofreedommasterplan.com
Facebook Group: https://www.facebook.com/groups/vofreedom
Say Hi on Social:
Instagram: https://www.instagram.com/vopro.pro
LinkedIn: https://www.linkedin.com/in/paulschmidtvo/
My voiceover website: https://paulschmidtvoice.com
VO Pro: The Business of Voiceover and Voice Acting
Making Wavs with Bobbi Maxwell and Kevin Kilpatrick
Kevin Kilpatrick and Bobbi Maxwell, hosts of the Making Wavs podcast, join me to discuss their backgrounds in radio and how they transitioned into voiceover.
Kevin primarily works in automotive and e-learning, while Bobbi focuses on commercial work, particularly in the automotive and political genres. They also talk about the advantages and disadvantages of coming from a radio background in voiceover.
The conversation covers topics such as the different tiers of automotive work, the evolution of their podcast from the Middle Class VO Podcast to Making Wavs, and the importance of repeat clients in the voiceover industry.
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▶️ Watch this video next: https://youtu.be/6heVi_SjSn0?si=ROdizqCbBUoCaHDd
SUBSCRIBE: https://www.youtube.com/@vo-pro?sub_confirmation=1
The VO Freedom Master Plan: https://vopro.pro/vo-freedom-master-plan
The VO Pro Community: https://vopro.app
Use code You15Tube for 15% off of your membership for life.
The VO Pro Podcast: https://vopro.pro/podcast
7 Steps to Starting and Developing a Career in Voiceover: https://welcome.vopro.pro/7-steps-yt
Move Touch Inspire Newsletter for Voice Actors: https://vopro.pro/move-touch-inspire-youtube
Facebook Group: https://www.facebook.com/groups/vofreedom
The VO Pro Shop: https://vopro.pro/shop
Say Hi on Social:
https://pillar.io/paulschmidtpro
https://www.instagram.com/vopro.pro
https://www.clubhouse.com/@paulschmidtvo
https://www.linkedin.com/in/paulschmidtvo/
My voice over website: https://paulschmidtvoice.com
GVAA Rate Guide: http://vorateguide.com
Tools and Peop
I have a free 3-part master class series coming up called The Rise of the Self-Made Voice Actor, where’ I’ll show you:
🔹 How to find real voiceover clients (the ones actually hiring)
🔹 What separates booked talent from the ones stuck refreshing their inbox
🔹 And how to build a sustainable, not just lucky, VO business
https://training.vopro.pro/ll-registration-2025-05/
Here’s what you’ll walk away with in our upcoming master class series:
- How to reverse-engineer your VO marketing around client psychology
- A proven outreach strategy that doesn’t rely on agents or pay-to-plays
- The marketing infrastructure you need to grow
https://training.vopro.pro/ll-registration-2025-05/
If you’re spinning your wheels with the same “post and pray” marketing advice, this free master class series is your reset button.
✅ 3 live masterclasses
✅ Step-by-step client-getting systems
✅ Built for working voice actors — not hobbyists
Join us and start marketing with strategy, not guesswork.
https://training.vopro.pro/ll-registration-2025-05/