VO Pro: The Business of Voiceover and Voice Acting
Voiceover Business Strategies That Work
The VO Pro Podcast is the go-to show for voice actors who want to grow their voiceover business without relying on casting sites or waiting for agents to hand them work. Hosted by voice actor and business coach Paul Schmidt, this podcast delivers no-fluff, tactical advice on how to market your voiceover services, attract high-quality clients, and build a profitable VO business in a world of AI-generated voices and shifting industry standards.
You’ll learn practical voiceover marketing tips, how to master direct marketing for voice actors, build a solid client base, and use tools like email outreach, SEO, and strategic positioning to stand out. We cover how to price your work, optimize your VO website, and navigate topics like AI and voiceover with clarity and confidence.
Each week, we bring you insights and strategies from Paul, and interviews with working voice actors, coaches, casting directors, and experts who understand the business of voiceover from the inside out.
If you're a freelance voice actor looking to take control of your career and actually get booked, this is the podcast for you.
Available on Spotify, Apple Podcasts, Pandora, Audible, Amazon Music, iHeart Radio, SoundCloud, Deezer, Podcast Addict, Castbox, and RSS, and wherever you get your podcasts.
You’ll also find helpful information including my free Move Touch Inspire newsletter for voice actors at VOPro.pro.com/newsletter
SUBSCRIBE on YouTube: https://www.youtube.com/c/vopro-pro?sub_confirmation=1
The Pro Blog: https://vopro.pro/blog
The VO Freedom Master Plan: https://vofreedommasterplan.com
Facebook Group: https://www.facebook.com/groups/vofreedom
Say Hi on Social:
Instagram: https://www.instagram.com/vopro.pro
LinkedIn: https://www.linkedin.com/in/paulschmidtvo/
My voiceover website: https://paulschmidtvoice.com
Episodes
162 episodes
4 VO Marketing SECRETS Nobody Tells Beginners
Stop chasing clients! Start attracting them with 4 proven VO marketing secrets nobody’s teaching. Unlock the rookie mistakes sabotaging your bookings, and learn actionable marketing tactics to build a sustainable, full-time voiceover ca...
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Season 1
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Episode 162
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13:23
From Side Hustle to Pro: The REAL Creative Career Path
Stuck in side hustle mode? Learn how to finally go full-time as a thriving creative pro!Unlock the real path from part-time freelancer to Creative CEO and stop settling for scraps. In this video, Paul Schmidt (VO Pro Creator) reveals th...
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Season 1
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Episode 161
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14:46
How To Get Your First PAYING Voice Over Clients Step by Step
Stop waiting for your big break! Discover how to land your first VO clients, even if you’re brand new.Are you tired of endless auditions and no bookings? In this video, I reveal the proven blueprint I used to go from zero client...
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Season 1
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Episode 160
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14:18
How to Get Booked CONSISTENTLY as a Voice Actor
Stop hustling for scraps! Discover the 3 levers every voice actor needs to go full-time (and/or level up) now!Are you tired of winging it and hoping for the best in your voiceover career? In this video, I reveal the three essent...
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Season 1
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Episode 159
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10:06
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Men in VO: Its Time We Hold Each Other ACCOUNTABLE
Are you going to break the silence and lead real change in the voiceover industry?In this frank video, I get into the uncomfortable truths facing men in VO. Discover why silence is the biggest threat to your voiceover business, ...
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Season 1
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Episode 158
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11:33
The Work for Hire SCAM: Are You Losing THOUSANDS?
Are “work for hire” contracts stealing your future? Learn how to protect your voice and your income!If you’re a part-time voice actor dreaming of going full-time, you can’t afford to ignore the dangers of “work for hire” contracts. ...
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Season 1
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Episode 157
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10:40
Stop GUESSING: Track These VO Business Numbers!
Stop guessing your way to VO success. Discover the metrics that turn talent into full-time income.Are you tired of hustling with little to show for it? In this video, we reveal the essential business metrics every voice actor mu...
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Season 1
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Episode 156
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12:06
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Stand Out or Get LOST: The VO Branding Wake Up Call
Unlock the secret to going full-time as a voice actor with a brand that truly converts. This video reveals how to build a powerful voiceover brand that attracts your ideal clients, boosts your bookings, and grows your business. Learn st...
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Season 1
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Episode 155
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11:08
Demo Landing Pages that ATTRACT High-Paying Clients Fast
Unlock the secret to turning your voiceover demo reel into a client magnet. Discover how a genre-specific landing page can transform your VO career from part-time hustle to full-time success. This video breaks down the exact ste...
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Season 1
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Episode 154
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10:32
Why Most Voice Actors FAIL at Networking & How You Can Win BIG
Ready to Crush Your Next Networking Event? Here’s how.Most voice actors walk into events with no plan—and walk out wondering why they didn’t make any real connections (or land any gigs).In this video, I break down exactly how to...
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Season 1
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Episode 153
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14:16
This Simple Strategy ATTRACTS VO Clients
Want more VO clients in addition to cold emails? Learn how to create a lead magnet that builds trust, grows your email list, and positions you as the go-to voice actor in your niche.In this video, I’ll show you how to create a simple, h...
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Season 1
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Episode 152
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11:07
AI Is REWRITING Search. Is Your VO Site READY?
Is SEO Dead for Voice Actors in 2025? Not if you do this instead.In this video, we break down how AI has changed the way clients search and what voice actors need to know to keep getting found online. If your website isn’t bring...
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Season 1
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Episode 151
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11:17
Talent Manager vs. Talent Agent for Voice Acting: Read This BEFORE Signing Anything
Talent Manager vs. Talent Agent for Voice Acting: What’s the Difference?Wondering whether you need an agent, a manager, or both as a voice actor? In this video, we break down the real difference between talent agents and talent m...
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Season 1
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Episode 150
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11:21
Voiceover Client Referrals: Step-by-Step Guide for VO Pros
Want more voiceover clients in addition to cold outreach? A referral program might be the secret weapon you’re missing.In this video, we break down how to build a referral system that actually works, not the vague “just ask your friends...
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Season 1
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Episode 149
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14:13
Get Organized! Systems & Tools EVERY Voice Actor Should Use
Struggling to stay organized in your voiceover business?You’re not alone—and the solution isn’t more gear. It’s better systems.In this video, I’ll walk you through the exact tools and workflows professional voice actors use to m...
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Season 1
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Episode 148
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9:07
10 Marketing BLUNDERS Beginner Voice Actors Make
Are you a newer voice actor struggling to market yourself? You’re not alone—but you might be making a few rookie mistakes that are costing you clients, gigs, and momentum.In this video, we’re breaking down the biggest marketing mistakes...
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Season 1
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Episode 147
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11:08
BONUS Episode: Procrastination. Perfectionism. Imposter syndrome. Yeah… we’re going there.
In this bonus VO Pro Podcast episode, I sit down with psychologist and procrastination coach Dr. Christine Li — and we dive headfirst into the mindset traps holding voice actors back from building the business (and life) they want....
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Season 1
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Episode 146
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23:36
The REAL Reason Your Voiceover Business Isn’t Growing
Struggling to get voiceover clients even though you’ve got the talent and the gear? You’re not alone—and it’s probably not your demo holding you back. In this video, we break down the real marketing strategies voice actors need to start booking...
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Season 1
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Episode 145
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9:56
6 Steps You're Missing & Why it's KILLING Your VO Business
Struggling to find voiceover clients? You’re not alone — and you’re not doing anything wrong. In this video, we break down how to find voiceover clients without relying on casting sites or burning yourself out.Whether you’re brand new a...
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Season 1
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Episode 144
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11:51
THIS Is How You Beat AI as a Voice Actor
AI voices are here—and they’re not THAT awful. So where does that leave you as a professional voice actor?In this episode, we break down exactly how to position yourself to beat AI voices and stay booked in an industry that’s changing fa...
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Season 1
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Episode 143
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10:09
The 4 Social Media Content Types That Actually Get BOOKINGS
Want to get booked more from social media — without going viral, dancing on TikTok, or posting random mic-and-headphones pics? In this video, I’m breaking down the 4 content types that actually attract voiceover clients. These aren’t tre...
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Season 1
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Episode 142
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9:24
10 Steps to Market Your VO Business WITHOUT Feeling Salesy
Marketing your voiceover business shouldn’t feel like selling your soul. If “promote your VO services” makes you break out in hives, this one’s for you. In this video, we’re flipping the script on everything you think you know about mark...
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Season 1
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Episode 141
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14:24
Is Voice Acting Right for You? The NO BS Truth No One Tells You
Thinking about becoming a voice actor? Wondering if you’ve got what it takes to actually make money in the voiceover industry? In this video, I’m pulling back the curtain and giving you the real, no-BS, no-hype voiceover career advice y...
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Season 1
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Episode 140
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10:23
Can AI Replace Voice Actors? The TRUTH About AI & VO Work
🎙️ Can AI really replace voice actors… or is that just hype? AI-generated voices are getting scary good—and fast. But what does that mean for real working voice talent? In this video, we expose how AI is already changing the voiceover in...
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Season 1
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Episode 139
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9:47
Want a Thriving VO Business? MASTER This One Skill!
There’s a moment every voice actor dreams of—when a client emails, not for an audition, not to ask about rates, but to say, “Hey, we’ve got another project for you.” No hoops, no hurdles, no audition, just repeat business landing straight in yo...
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Season 1
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Episode 138
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9:47
