KlaviyoGeeks
The podcast for brands, marketers, and operators who want to unlock the full power of Klaviyo.
This show covers everything Klaviyo does — and everything it can do. From advanced email and SMS strategies to loyalty programs, review systems, subscriptions, custom integrations, and more.
We dive deep into real retention strategy:
→ Popups, RFM, segmentation, CLV
→ Lifecycle mapping & customer journeys
→ Tech stacks, CRM workflows, and revenue-focused automations
→ Profits over pretty emails. Strategy over spam.
Whether you’re using Klaviyo as a true B2C CRM or stitching it into your broader marketing ecosystem — this is your playbook.
No fluff. No recycled advice. Just real tactics that drive revenue.
Episodes
11 episodes
S1.Ep11 - Why Most Brands Lose BFCM (Plays That Actually Move Revenue)
Omar and Bogdan break down the real strategy behind winning BFCM 2025 - from the offers that convert to the retention plays that compound. They cover what brands should prepare months in advance, the mistakes that cost operators th...
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Season 1
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Episode 11
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42:41
S1.Ep10 - What 9-Figure Brands Do Differently (And You Don’t) with Drew Sanocki
Drew Sanocki joins us to break down the real levers behind DTC growth, the timeless marketing principles brands still ignore, and why direct mail is becoming a power move again. 👉 Unlock More Revenue with Klaviyo + PostPilot:ht...
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Season 1
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Episode 10
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47:00
S1.Ep9 - The Future of CRM: Let's Talk Klaviyo’s AI Agents
Live from K:Boston, Bogdan and Omar dive into Klaviyo’s biggest leap yet — the AI Marketing Agent and Customer Agent. They break down what these new tools mean for email marketers, how they’ll change day-to-day retention work, and whether this ...
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Season 1
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Episode 9
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26:00
S1.Ep8 - Unlocking CRM Growth: Max Holland’s Klaviyo Playbook
Max Holland, Senior CRM Manager at Castore (and formerly at The Hut Group’s MyProtein), joins us on Klaviyo Geeks to talk bold lifecycle plays, retention strategy, and what it takes to actually move the needle in CRM. From being on...
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Season 1
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Episode 8
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55:47
S1.Ep7 - The #1 Growth Metric in DTC (It’s NOT ROAS)
Most D2C brands chase ROAS and miss the real driver of growth: profitability. In this episode, Valentin Kuznetcov breaks down finance-led retention, margin clarity, and the frameworks 8-figure brands use to scale sustainably.And if you ...
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Season 1
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Episode 7
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46:48
S1.Ep6 - How the Best D2C Brands Are Growing Their Lists Today
Most brands treat list growth like a checkbox - but the best brands know it’s the foundation of higher conversion rates and faster CAC payback. In this episode of Klaviyo Geeks, we break down the latest Klaviyo updates, why...
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Season 1
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Episode 6
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47:27
S1.Ep5 - The Klaviyo Omniverse Is Here: Jamie Domenici & Grant Deken Reveal What's Coming Next
Recorded live at K:LDN 2025, this episode of Klaviyo Geeks dives straight into the Klaviyo Omniverse with CMO Jamie Domenici and Head of Product Service Grant Deken. From bold product reveals to the future of AI, CRM, and omnichann...
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Season 1
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Episode 5
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55:48
S1.Ep4 - Your Klaviyo Emails Are Probably Going to SPAM... Here’s Why
Welcome back to Klaviyo Geeks — the no-BS podcast where we break down retention, deliverability, and everything in between.In this episode, Omar and Bogdan pull back the curtain on the inbox killers we keep seeing in client accounts—fro...
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Season 1
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Episode 4
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36:09
S1.Ep3 - 5 Klaviyo Tactics We Regret Following (You Might Too)
In this episode, we’re calling out the tactics and “best practices” we once believed - but now know were holding us (and our clients) back. From email frequency myths to flawed loyalty logic, we break it all down.🎙️ Featuring:– Upda...
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Season 1
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Episode 3
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46:15
S1.Ep2 - 4 Painful Truths We Learned After Managing $MM in Email Revenue
In this episode of Klaviyo Geeks, we’re pulling back the curtain. After managing millions in email revenue across dozens of D2C brands, we’ve seen the good, the bad, and the downright painful.We’re breaking down 4 harsh tru...
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Season 1
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Episode 2
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58:55
S1.Ep1 - Klaviyo, Agency Founders & Figuring It Out
Welcome to the very first episode of Klaviyo Geeks — where D2C retention gets real.In this first episode, we’re kicking things off with the backstory:How we met, why we started this podcast, and what the hell it actually means...
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Season 1
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Episode 1
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41:33