Contributors

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Host

The Princess

Say hello to The Princess—co-founder of Fable Beauty and the visionary force behind the magic, mischief, and marketing at Fable. With a crown of creativity and a heart for community, she’s the queen of storytelling, scent creation, and product design that leaves fans enchanted. As co-host of Talk Fable To Me, The Princess brings a sharp wit, candid takes, and behind-the-scenes brilliance from both Fable Beauty and Beard Co. She’s a champion of fantasy-loving women, builder of beauty lore, and proof that power and play can coexist. From balancing brand-building with motherhood to creating scents that cast spells, The Princess invites you into a world where ambition wears glitter and every product has a story.

👑 Follow The Princess’ realm:
Instagram: @theprincessfbc
TikTok: @thefableprincess
LinkedIn: @theprincessfbc

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Host

The Wizard

Meet The Wizard—founder, storyteller, and your mystical guide through the world of Fable Beard Co. With a beard as legendary as his business acumen, The Wizard conjured Fable from a spark of imagination into a multimillion-dollar fantasy-fueled brand. As host of Talk Fable To Me, he weaves tales of magical marketing, character-driven product lore, and the very real challenges of building a business from scratch. From launching over 200 mythical scents to unlocking the secrets of customer loyalty, The Wizard brings wisdom, wit, and wizardry to every episode. Whether he's talking shop, sharing behind-the-scenes insights, or introducing a new villain from the Fable universe—his goal is to inspire creators, entrepreneurs, and fantasy fans alike.

🧙‍♂️ Follow The Wizard’s journey:
Instagram: @thewizardfbc
TikTok: @thefablewizard
LinkedIn: @thewizardfbc