What's the Point Podcast
"What’s the Point Podcast" is where marketing meets real talk. Hosted by a leading Dallas-based marketing agency, we break down the latest trends in social media, video, PR, website design, and branding—helping business owners make smarter marketing moves. No fluff, no sales pitch—just real conversations with industry experts and creative minds.
What's the Point Podcast
Latest Episodes
The Secret Strategy Behind Cities Attracting Big Business
Marketing a place is a whole different game—where the stakes are higher, the audiences are broader, and the margin for error is slim.In this episode of What’s the Point Podcast, we sit down with Eileen Gonzales, Marketing & Communic...
The Brutal Truth About Brand Building in 2026
Brand building in 2026 isn’t about louder ads, more content, or chasing every new platform, it’s about clarity, consistency, and execution at speed. In this episode of What’s the Point Podcast, we sit down with Brandon ...
The Rise of In-House Marketing: Why Companies Still Need Strategic Agency
In this episode of What’s The Point Podcast, we sit down with J Frederick, Executive Creative Director at Point, to explore how the marketing landscape is shifting as more companies invest in building in-house teams. While this move of...
Building Real Connection on Social Media
In this episode of What’s The Point Podcast, we talk with Ryan Mainville, Senior Social Media Manager at Point, about what it really takes for brands to win on social today.Ryan approaches social media as more than just posts and met...
The Evolution of Loyalty Programs: Creating Value Beyond Points
In this episode of What’s The Point Podcast, we sit down with Jen Bedford, SVP of Client Services, to explore the ever-changing landscape of loyalty programs and what it takes to build true, lasting customer relationships in today’s competitive...