How to Build a Personal Brand When You're Terrified of Being Seen with Kate Wright

She's a visibility coach who spent six years hiding behind a business name instead of her own.

Kate Wright helps women become visible — in their brands, their businesses, their lives. In this episode, she tells me the truth about what it actually took to become visible herself.

We talk about the blushing problem she took to a GP in her twenties, hoping for a pill. The fertility journey that cracked her open and forced her to listen to her body for the first time. The marriage that ended and taught her the word codependency — and how much of her life had been built around fixing, saving, and shrinking so other people would feel comfortable.

We get into why she hid behind a business name instead of her own for six years. What she thought she'd lose if people found out she was "woo woo." Why playing small felt safer than being known — even while she was coaching other women to do the opposite.

This is not a marketing episode. This is what's actually underneath visibility.

If you've ever picked up your phone to post something true and put it back down, this one's for you.

We can do hard things.

Kate Wright - @katewrightloves