Behind The Chain
I've spent the last decade as a headhunter, partnering with some of the world’s largest and most influential companies & brands, I've had a front-row seat to the mechanics behind how businesses are built—from their leadership structures and talent strategies to their operational models and cultural DNA.
What’s always fascinated me is that while every company might aim for growth and innovation, how they get there varies dramatically depending on the industry they’re in. The way a cutting-edge eCommerce brand scales is worlds apart from how a legacy Logistics provider evolves or how a high-street Retail giant adapts to digital transformation. These intricacies are often overlooked, yet they shape the way industries function, grow, and impact the wider world.
Through countless conversations with Founders, Executives, and hiring managers, I began to see patterns—and differences—that sparked a deeper curiosity: What makes each of these arenas tick? What challenges do they face behind the scenes? How do the people at the helm make decisions that ripple across the economy, employment, and society at large?
That’s why I launched Behind the Chain.
This podcast is a place where we unpack the business models, leadership mindsets, and industry dynamics that define different sectors—from eCommerce to healthcare, manufacturing to fintech, and beyond. I sit down with the operators, thinkers, and builders who are in the trenches, bringing their stories to light so we can better understand how industries really work behind the chain of command, decisions, and outcomes.
It’s part curiosity, part professional obsession—and 100% driven by a desire to uncover the layers of business that often go unseen.
Whether you're a Founder, CEO, aspiring Execuitive OR simply fascinated by the architecture of business, Behind the Chain offers a rare lens into what it really takes to build and scale in today’s ever-changing landscape.
Behind The Chain
Franchise Growth Vs Traditional Delivery Models, with Sales Director - Peter Board
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Join us on Behind The Chain for episode #26, with Special Guest - Peter Board, Sales Director at Speedy Parcels!
In this latest episode, Joey sits down with Peter to discuss why he loves the multi-carrier parcel delivery service and he's just took on his own franchise!
He tells us how Speedy Parcels delivers more than just parcels to customers, that they provide a flexible solution. He shares his journey to how he arrived at the company, which is people-led and has a technology-driven approach, tailoring services to meet the unique needs of any business. As the sales director he wants to establish a reliable partner to trust in and handle growing parcel needs, taking the headache away from parcel delivery.
Joey & Peter chat around the pillars of:
• What makes a strong Franchise within the delivery market
• What the key cost differences between running a franchise network versus managing an in-house delivery workforce
• How accountability and service quality differ between franchisees rather than traditional delivery models
• What challenges are being anticipating with clients in the current B2B & B2C market
Listeners will get insights into real-world examples of market leading delivery solutions to facilitate and support retail innovation and eCommerce.
Listen & Enjoy.
Subscribe to our Youtube Channel where you can catch the live episode - www.youtube.com/@BehindTheChain-Podcast
Sponsors:
If you are a Logistics Technology Company or Major eCommerce Fashion Brand. Let's talk - joey.luttrull@edgewellsupplychain.com