The Dave Bess Show
Welcome to Movement Builders - where gym owners learn to serve fewer and live freer.
I'm Dave Bess, founder of Movement Builders and gym owner who escaped the volume trap using the 3M System. Instead of chasing more clients, I help gym owners build movements that attract premium clients organically.
This channel is for gym owners who:
- Feel stuck despite having a "successful" gym
- Want to work with dream clients only
- Are tired of paid ads and lead generation games
- Know there's something bigger they're meant to build
Every episode gives you real strategies from someone who's walked this path. No theory, just what actually works.
DM me "3M" on any platform for my free client attraction system.
Subscribe for new movement building strategies every week.
LET'S GO.
The Dave Bess Show
Why Your Favorite Clients Are Your Highest-Paying Clients (And How to Get More of Them)
What if the secret to building a six-figure fitness business isn't getting more clients... but getting the right clients?
I've worked with hundreds of gym owners, and here's what I've discovered: your favorite top 10 clients are also your highest-paying, longest-staying, most-referring clients. So why aren't we building our entire marketing strategy around attracting more of them?
In this episode, I'm breaking down the 3M Model for the first time—the exact system my gym uses to build a movement of 20-25 dream clients who pay premium rates and stick around forever. Stop chasing. Start attracting.