.png)
Business as Unusual
Business as Unusual is a podcast about breaking with outdated business logic—and rethinking what it means to build companies that last.
Through honest, engaging conversations with founders, executives, and changemakers, the podcast explores how forward-thinking businesses are approaching sustainability—not as a compliance burden or PR move, but as a powerful lever for optimization, resilience, and long-term value creation.
We challenge the old idea that sustainability is just a cost. Instead, we talk about how integrating it into strategy, operations, and culture often leads to smarter decisions, better risk management, more meaningful impact—and yes, sustainable profit.
Business as Unusual
How Data Can Drive Real Change and Innovation
How can sustainability shift from a compliance headache to a real driver of business innovation?
In this episode of Business as Unusual, Sara Fossum sits down with sustainability leader Elisabet Bøe to explore how companies can turn ESG data into strategy, efficiency, and long-term value creation. They unpack the tension between reporting vs. real change, why quality sustainability data matters more than ever, and how system thinking can unlock new business models.
With nearly two decades of leadership across energy, hydrogen, and impact data, Elisabet brings candid lessons for business leaders.
Follow for candid conversations on strategy, sustainability, and smart business.
Brought to you by Vyve.