Episode 1 - Medhat Yassin & Hossam Fahmy with Wesam Masoud Artwork

Noqadem Lakom

Arabic Podcast presenting the heart, art and passion found within the Creative Industry: from Food & Hospitality to Lifestyle & Architecture. Hosted by Wesam Masoud

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Noqadem Lakom

Episode 1 - Medhat Yassin & Hossam Fahmy with Wesam Masoud

June 22, 2025 • Noqadem Lakom • Season 1 • Episode 1

In the first episode of Noqadem Lakom, Wesam Masoud hosts an inspiring conversation with Hossam Fahmy, Founder & Executive Chairman of Mori International, and Medhat Yassin, Executive Vice Chairman. Together, they share the story of a long-standing partnership that turned challenges into opportunities and built a standout business in the restaurant world.

They reflect on the highs and lows of building restaurant brands, unexpected wins, tough setbacks, and what truly drives success or failure in the hospitality industry.