Behind the Campaign
Take a sneak peek behind the curtain of your favorite marketing campaigns. Learn how they came up with their ideas, what their goals were, and more. Each episode highlights campaigns that you may have seen out in the wild. We ask the marketers behind the campaigns the questions you were wondering about.
Behind the Campaign
Ep. 3 - Cloudflare // Security Signals Report
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Hijinx Marketing
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Episode 3
How do you market a data-heavy report to a new audience? And how do you choose which of your many channels to use? In this episode, Amy Higgins from Cloudflare joins me to talk about this interesting campaign.
Want to see the video version? Check out the Behind the Campaign playlist on YouTube.
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