Scott Kelly reflects on the shift from wood to steel framing, the masterclass movement, and how innovation is reshaping deck construction nationwide. He discusses stability, cost efficiency, and why contractors embracing steel are raising the s...

Robin Havasi reflects on his journey from Sweden to launching a deck-building business in California through adaptability, education, and innovation. He also discusses how fire safety, sustainability, and steel framing are becoming essential pa...

Rich and Brianna Villandry share how growth, craftsmanship, and a never-quit mindset helped them build a family business designed to last. They reflect on working with family, committing to quality, balancing life and business, and building som...

Allison Verma reflects on her path from customer service roles to leadership, and how mindset, mentorship, and growth shaped her career. She shares insights on teamwork, accountability, and where she sees the future of the decking industry head...

In this episode we chat with Josh Ferri at his international headquarters in "maybe Minneapolis", as he talks about pushing boundaries and taking risks in business.