
Ghost Kitchen Gurus
Ghost Kitchen Gurus: Beyond the Blueprint | Your Weekly Guide to Virtual Restaurant Mastery
Welcome to Ghost Kitchen Gurus: Beyond the Blueprint, the ultimate podcast for anyone looking to conquer the world of virtual restaurants! Join hosts [Host Brian, The Visionary, and Will, The Operational Expert, every week as they take you deep into the rapidly expanding ghost kitchen industry.
Inspired by JM Spiegel's "The Ghost Kitchen Startup Bible" and the "Culinary Clouds" course, we go far beyond the basics. Whether you're dreaming of launching your first virtual brand, optimizing an existing operation, or simply curious about the future of food, we've got you covered.
What you'll get in every episode:
Blueprint Basics: Essential concepts from industry-leading resources.
In-Depth Discussions: Strategic insights and real-world challenges.
Guru Gear: Specific recommendations for the best software, appliances, and services.
Recipe R&D: Tips and resources for crafting delivery-optimized menus.
People Power: Secrets to finding, hiring, and empowering your lean, efficient team.
Owner Outlook: Broader topics, future trends, and solutions to common owner pain points.
From navigating market analysis and mastering your tech stack to finding reliable suppliers and scaling for success, Ghost Kitchen Gurus provides actionable advice you can implement today. Tune in and transform your culinary vision into a thriving virtual empire!
Subscribe now and hit the notification bell so you don't miss a single episode!
New episodes every Wednesday!
Ghost Kitchen Gurus
Mastering Online Marketing for Your Hybrid Ghost or Dark Kitchen
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The Digital Plate: Marketing for the Modern Kitchen
The culinary world is undergoing a silent revolution. Forget brick-and-mortar; hybrid, ghost, and dark kitchens are now serving up success primarily through online channels. But how do you stand out when your storefront is a smartphone screen?
Welcome to The Digital Plate, the podcast that decodes the new era of restaurant marketing. We'll explore why a digital-first approach isn't just an option—it's essential for these innovative food businesses. Learn how to build a powerful online presence, harness data for personalized customer engagement, and master the complex dance with third-party delivery platforms while still forging direct customer relationships.
Join us as we guide you through the essential online marketing strategies, from crafting a compelling digital brand and optimizing for search engines to cultivating customer loyalty and managing your online reputation. If you're running a modern kitchen, or thinking of starting one, this is your recipe for digital success.
Ghost Kitchen Startup Bible & Course
Launch your ghost kitchen. Get the book & course for practical strategies, tech mastery & AI-proof careers.
Are you worried AI will take your job? You're not alone.
In this fast-changing economy, traditional jobs are disappearing—and the food industry is evolving. Ghost kitchens are revolutionizing restaurant ownership, and this video shows you how to take advantage of the shift.
✅ Learn how to overcome Can’t Start Syndrome (CSS)
✅ Why traditional restaurants fail—and how ghost kitchens fix it
✅ How AI, automation, and low-overhead m
Ghost Kitchen Startup Bible & Course
Launch your ghost kitchen. Get the book & course for practical strategies, tech mastery & AI-proof careers.
contact jmspiegelllc@gmail.com