What’s New In The Lou with Alexis Zotos

Episode 41: 150 Years of Budweiser - A St. Louis Legacy

Alexis Zotos

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0:00 | 37:49

Few brands are as deeply tied to St. Louis as Budweiser,  and this year, the King of Beers is celebrating 150 years.

In Episode 41, I sit down with Tracy Lauer, Director of Archives for Anheuser-Busch, to take a look back at the history behind one of the most iconic beer brands in the world. From its St. Louis roots to its global reach, Tracy shares stories from the archives, how Budweiser became a household name, and the moments that helped shape its legacy.

We also talk about the upcoming 150th anniversary celebration happening May 17, and how the company is honoring its past while looking ahead to the future.

Tickets for the celebration can be found here: 


https://us.budweiser.com/celebration