Purpose + Profit Podcast
Purpose + Profit is a podcast for impact-driven women leaders navigating the real decisions behind meaningful work. Hosted by Jess Sato, strategic advisor and decision architect, the show explores what it actually takes to build businesses and careers that align profit with responsibility, integrity, and long-term impact. Through thoughtful conversations and grounded reflections, each episode invites you to slow the moment down, think clearly, and lead in a way you can stand behind.
Purpose + Profit Podcast
BONUS: Investing In your business in uncertain times
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BONUS #2: Strategic Investing in Uncertain Times
In the second bonus episode in this Navigating Uncertainty series, Jess Sato discusses how to strategically invest in your business during uncertain economic and social times.
Jess underscores the importance of not retreating but rather doubling down on alignment and strategy to create clarity and momentum. She shares her own experience of auditing business expenses, making strategic cuts, and investing in long-term growth opportunities, such as a research trip to Egypt for her planned retreat.
Jess also emphasizes the significance of targeted investments, maintaining visibility, building trust, and making small, meaningful moves to navigate through chaos and prepare for future opportunities. The episode encourages listeners to be bold and committed to their business growth despite uncertainties.
00:00 Introduction to the Bonus Series
00:41 Navigating Uncertainty in Business
03:25 The Importance of Strategic Investment
06:46 Personal Business Adjustments
11:18 Encouragement and Final Thoughts
15:40 Invitation to Connect and Upcoming Topics
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