Purpose + Profit Podcast
Purpose + Profit is the go-to podcast for impact-driven female entrepreneurs who believe business should be a force for good. Hosted by Jess Sato, business strategist, TEDx speaker coach, and visibility expert, each episode explores how bold ideas, social impact, and strategic visibility can fuel both profit and purpose. Whether you're leading a mission-driven business or building a movement, you'll find honest conversations, actionable strategies, and real-world stories to help you amplify your voice, grow your business, and create meaningful change.
Purpose + Profit Podcast
When your message hits an upper limit
In this episode of the Purpose and Profit Podcast, Jess Sato explores the concept of the "upper limit problem," a term coined by Gay Hendricks in his book The Big Leap.
Jess explains how this subconscious ceiling can affect your messaging and overall success. She shares her personal experience with overcoming her big idea threshold and emphasizes the importance of speaking unvarnished truths.
She provides practical exercises to help listeners identify and articulate their core beliefs and challenges them to push past their discomfort to inspire industry-changing actions. Jess also introduces her programs, the Big Idea Sprint and the Big Idea Intensive, designed to support entrepreneurs in refining and boldly expressing their transformative ideas.
00:00 Welcome and Recap
00:45 Understanding the Upper Limit Problem
03:56 The Big Idea Threshold
06:44 Exercises to Uncover Your Big Idea
10:12 Overcoming the Big Idea Threshold
12:08 Support and Next Steps
12:58 Final Thoughts and Encouragement
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Connect with Jess:
www.jessicasato.com for all the free resources!
Instagram: www.instagram.com/jessicasatocoach
Linkedin: www.linkedin.com/in/jess-sato
If you need additional support and want to talk about the potential for speaking on stages or how to incorporate your thought leadership into you business, let's talk. Simply schedule a free session by clicking here.