Stronger Without

Why Now Is the Best Time to Start a YouTube Channel (Especially If You’re 35+)

Adam Hugill Season 1 Episode 9

In this episode, I’m talking directly to anyone in their 30s, 40s, or beyond who feels like it might be too late to start something new, especially online. It’s not. In fact, your lived experience might be the very thing someone else needs right now. 

I discuss how perfection isn’t the goal, and how to take the first step in creating something meaningful. Whether it’s YouTube, a podcast, or just showing up more fully in your life, this is your reminder to begin. 

You don’t need to be the best. You just need to be real.

Want to go deeper? Here’s how to take the next step: 

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👉 strongerwithout.uk/events/purbecks  

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00:00 – Why now is the perfect time to start YouTube
 01:03 – What this video covers
 02:01 – Why YouTube isn't saturated (especially in 2025)
 03:25 – If you're over 35, here's why you should start
 04:44 – Example: Woodworking YouTuber Steve Ramsey
 05:50 – Searchable, useful content works best
 07:04 – My dad started a pond YouTube channel
 08:51 – You only need to be one step ahead
 09:44 – My background and why I started
 10:12 – You don’t need to be perfect
 11:00 – The gear I started with (and lessons learned)
 12:08 – Talking to camera gets easier (and scarier things exist!)
 13:00 – Stronger Without: My shift in direction
 14:02 – Vulnerability builds trust faster than expertise
 15:20 – You can pivot your content direction
 16:04 – Structure, strength, clarity, connection: My four pillars
 17:24 – Stronger Without is about documenting, not preaching
 18:23 – You are the niche – example: Atomic Shrimp
 19:05 – Gear: What you actually need to get started
 20:27 – Audio matters more than video quality
 21:30 – Uploading consistently is key
 23:08 – The realities of editing and making time
 25:13 – How to make money on YouTube
 27:20 – Real-world example: Monetising pond content
 29:43 – What I offer through coaching
 30:29 – Affiliate links, events, and courses
 31:17 – Why your story matters
 32:28 – Speak from experience, not theory
 33:03 – Each video is a brick in your wall
 33:59 – Final encouragement: Just start
 35:11 – Do this for 20 years – it's never too late
 35:38 – Be human in an AI world
 36:17 – Free Stronger Without events – join us

People on this episode