The 121
Real conversations. Strategic exposure. Business made human.
The 121 is a 20–30 minute video podcast intensive where business owners sit down for a focused, story-driven conversation. Inspired by the one-to-one meeting format, each episode explores what makes them different, the challenges their clients face, and how they create meaningful impact through the work they do.
It’s not just about what they do. It’s about why it matters.
Produced by Assertive Media. Designed to make waves.
The 121
The 121 Podcast Ep5 Aaron Major | Vivid Branding
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In Episode 5 of The 121 Podcast, host Shad Watson sits down with Aaron from Vivid Branding for a fun, engaging conversation exploring the world of branding and the powerful transformations great visual identity can create. Aaron shares insights into the “why” behind his work, the mindset that drives exceptional customer service, and the role authenticity, ethics, and genuine relationships play in both business and networking. From practical perspectives on branding through to lessons drawn from BNI and life beyond work, this episode delivers a relaxed yet valuable look at what it really takes to build trust, stand out, and grow a respected business.
Filmed at the Assertive Media Video Podcast Studio in Melbourne's South East — available for hire, with every recording supported by a dedicated Producer Consultant for a seamless, high-quality experience.