The 121
Real conversations. Strategic exposure. Business made human.
The 121 is a 20–30 minute video podcast intensive where business owners sit down for a focused, story-driven conversation. Inspired by the one-to-one meeting format, each episode explores what makes them different, the challenges their clients face, and how they create meaningful impact through the work they do.
It’s not just about what they do. It’s about why it matters.
Produced by Assertive Media. Designed to make waves.
Podcasting since 2025 • 4 episodes
The 121
Latest Episodes
The 121 Podcast Ep4 James Dodge | Nichols Crowder
In Episode 4 of The 121 Podcast, host Shad Watson sits down with James from Nichols Crowder for a fun, insightful, and highly practical conversation that lifts the curtain on the world of commercial real estate. Jame...
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Season 1
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Episode 4
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27:08
The 121 Podcast Ep3 Felicity Sloan | Property Manager Plus
In this fun and insightful episode of The 121 Podcast, host Shad Watson sits down with Felicity Sloan from Property Manager Plus, a property manager who truly knows how to think three steps ahead. With years of hands-on experience, Felicity sha...
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Season 1
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Episode 3
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20:10
The 121 Podcast Ep2 Darren Nash | LockCorp Locksmiths - Going the Extra Mile
When you lock up at night, do you really know how secure your home or business is? In this episode, we sit down with Darren Nash from LockCorp Locksmiths, a man who takes everyday security to heroic levels.From protecting families and s...
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Season 1
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Episode 2
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33:36
The 121 Podcast | Nicky Barr, Flawless Figures — Balancing Books & Building Trust
In a world where balance sheets rule and numbers never lie, one woman dared to make bookkeeping… human. Join our host Shad Watson, and Nicky Barr of Flawless Figures as she pulls back the curtain on what ...
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Season 1
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Episode 1
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29:48