OnlyFounders
What really happens when two founders hit record?
Welcome to OnlyFounders, the unfiltered podcast where Anne Gillaspie and Matt Lo—two wildly different founders with wildly good chemistry—let you eavesdrop on the conversations that usually happen behind closed doors.
From the brand therapist brain of Anne (Fix & Form) to the tech-obsessed mind of Matt (ChipBot), these are the deep dives, off-the-rails riffs, and philosophical rabbit holes that business owners crave but rarely get. Think of it as your morning coffee with two founders who aren’t afraid to disagree, throw a little shade, and get real about the humanity and science of building things that last.
Business. Branding. Technology. Psychology. Strategy. Swearing. It’s all on the table.
Grab your mug. You’re invited.
OnlyFounders
009: “The Visionary Becomes the Director”: How Founders Win in the Age of AI
Anne and Matt map out the next frontier of creative work—and it's not copywriting, coding, or design. It’s directing. From AI-powered staffing agencies to cross-cultural startup playbooks, they explore how founders need to evolve from builders to orchestrators. Matt drops his vision for dominating Japan through AR, robotics, and bowling (yes, really), while Anne pitches “robot wrangling” as the new consulting goldmine. This episode is part forecast, part manifesto—and a wake-up call for anyone clinging to the old way of working.
🚨 Stuff You’ll Want to Remember:
- The real job of the future? Directing AI, not doing the task itself.
- Founders who can wrangle robots—not just use tools—will own the next decade.
- Most “creative” jobs are already being replaced. Adapt now or get wiped.
- International growth sounds sexy. But without partners, it’s a tax and compliance nightmare.
- A great product builds global momentum—without chasing it.
💣 Sh*t Only Founders Say:
- “Just train people to wrangle robots. That’s the whole business.” — Anne
- “I could 10x with tactics, but I’d rather 5x with ethics.” — Matt
- “We’re global by default. It was a happy accident.” — Matt
- “Copywriters have to become directors—or they’ll disappear.” — Anne
- “I’m not doing SEO research. I’m talking to customers.” — Matt
💬 Lines That Slap:
“Marketing is persuasion. Or manipulation. And most founders don’t know which one they’re doing.” — Matt
“The visionary becomes the director. The task goes to the robots.” — Anne
“Business is simple. Just go where supply is low and demand is high.” — Matt
“Money is oxygen. Your customers are the tube.” — Matt
📡 Where to Find Us
- Anne → Fix & Form - LinkedIn
- Matt → ChipBot - LinkedIn