Hands-off Hospitality

Episode 6: The Email Mistake Tanking Your Show-Up Rates

Angela Tan Season 1 Episode 6

If you’ve ever planned a webinar, summit, or live workshop only to be disappointed by how few people actually showed up… I want you to know the problem probably isn’t your event.

In this episode of Hands-Off Hospitality, I’m breaking down the real culprit: inbox confusion.

Here’s what I cover:

  • The most common email mistake I see that quietly kills show-up rates.
  • Why inbox confusion erodes trust and makes subscribers tune out.
  • How a simple segmentation tweak can change the entire client experience.
  • My “Systems Script” for tagging and excluding the right people—so your emails feel personalized and your audience actually shows up.

Think of it like putting a wristband on your attendees. Once they’ve registered, they shouldn’t be asked to register again—they should be nurtured, reminded, and hyped up to attend live.

By the end of this episode, you’ll know exactly how to adjust your email segmentation so your messages build trust, increase show-up rates, and keep your audience excited about your event.

Links & Resources

  • Learn more about The Systems Pharmacy.

  • Subscribe to the podcast so you never miss a new Systems Script you can put into practice right away.

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