Lawn & Light
The Lawn & Light podcast is where outdoor lighting meets real talk. All about the lighting business and industry. Whether you're just starting a Christmas light business or scaling up an existing one, this is the place to dive into the tools, tactics and mindset to grow a profitable service business.
Episodes
54 episodes
Reflecting On The Christmas Light Install Season | S1 E54
In this final episode, we'll take a look at the past few months—what we did right and what we might change—to better serve our community next year.
Don't Want To Get Confused Next Year? | S1 E53
In this episode I'll walk you through our process for labeling Christmas light lines on a roof—so we save time and money next year.
What You'll Need To Take Down Clients' Christmas Lights | S1 E52
Today we'll go through the tools we use Christmas light uninstalls, and how they help you be more efficient.
How To Plan Your Christmas Light Take-Downs | S1 E51
Here's how we plan our routes for uninstalling clients' Christmas lights.
Did We Like Our Christmas Light Install Trailer Setup? | S1 E50
Come take a look at our trailer after the mayhem of the season—to see what worked, and what we might change for next year.
A Fulfilling Christmas Light Install From This Season | S1 E49
Check out one of our favorite Christmas light installs from this winter—at our local arboretum.
Why Render a Preliminary Design of a Customer's Christmas Lights? | S1 E48
Setting expectations is extremely important in any business, and especially in the Christmas light install business. Here’s how we show clients their Christmas light designs before we ever start putting up lights.
Build Your Own Christmas Light Business Website | S1 E47
Today we’ll show you how to build your lighting website in Jobber—in less than nine minutes.
Having Trouble Wrapping Lights On Posts? | S1 E46
Today we’ll talk through wrapping Christmas lights around trees and posts—where to wire your connection from and some helpful tools.
Do You Need Reviews For Your Christmas Lighting Business in 2025? | S1 E45
Online reviews are a staple for your Christmas lighting business—they show you care about authenticity and accountability and easily boost your clientele. Let me show you how we ask our clients to leave reviews.
Pushing Through Walls | S1 E44
I hit a wall in creating this podcast amidst the busiest workdays of our Christmas light business. The question is, how do we push through?
Installation and Service Are Two Different Things | S1 E43
Today we'll walk you through a few days of typical Christmas light install job routes—and how we optimize them for efficiency.
Real Christmas Light Installation Numbers for Weeks 3 & 4 | S1 E42
Today I'll break down the revenue numbers for the most recent two weeks of our Christmas light business.
Motivation and Momentum | S1 E41
If you're in the Christmas light business, this month is a season of nonstop work—we certainly feel it. Here's a mindset shift that has helped us keep going even with the late nights and early mornings.
Get Moving | S1 E40
We’re on episode 40. How are things going on your end? If you’re ready to take the step of starting your own Christmas light business, we’re here to help.
Collaboration is Key | S1 E39
It's easy to feel pressure to be self-made—to never ask for help. But collaboration often leads to even greater opportunities and relationships. In this episode, I'll walk you through a recent collaboration our company did with another local li...
The Power of Being Relational | S1 E38
What is your mindset in your client relationships? Do you care more about them or what you can get from them? Here are a few key truths that help us keep our mindset personal and genuine as we strive to become other-centered.
Worried About Storage For Your Christmas Light Business? | S1 E37
Today I'll walk you through where we store our clients' lights when they're not on the roof.
Week Two Real Numbers From Our Christmas Light Business | S1 E36
Today we'll review our week two numbers for our Christmas light business, including our profit margin and what affects it.
How to Bid a Christmas Light Job | S1 E35
Today we'll look at an on-the-job bid using Jobber—and how to make it as smooth and personal as possible.
What Is Your Christmas Light Business's Guarantee? | S1 E34
When a client's bulb goes out, what fix do you guarantee? What about gutter damage from an install? We'll talk about how to keep happy clients without breaking your bank.
What Are Your Christmas Light Business Goals? | S1 E33
In this episode we break down the thought process behind reaching a clientele goal—even if your goals may differ according to your locale.
One Week In Our Christmas Light Business | S1 E32
Wondering what your profit margins should be? Take a look at some real numbers from a week in our Christmas light business.