Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
Most "retail experts" got lucky once and turned it into a course.
I spent 15 years as a Fortune 50 buyer managing a $4 billion portfolio—saying yes or no to Disney, Microsoft, P&G, and hundreds of scrappy startups.
Now I'm actively helping brands close 7-figure retail deals using the exact frameworks I used as the gatekeeper.
I don't guess what buyers want. I WAS the buyer for 15 years. Now I'm the strategist getting brands the yes.
Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
Welcome to the Retail + Shiz Podcast
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Welcome to Retail & Shiz—the podcast for DTC founders who are ready to cut through the sugarcoated BS and learn what it really takes to scale into retail. After 15 years as a Fortune 50 retail buyer, Kristen is pulling back the curtain on the brutal truths, the metrics that actually matter, and the insider strategies big brands pay millions to access.
If you’ve built a DTC brand that’s crushing it and you’re ready to take the leap into retail, this is your wake-up call: retail will eat you alive if you don’t know the rules. Each week, you’ll get no-fluff, battle-tested advice to help you go from hopeful entrepreneur to strategic retail partner.
The first episode drops September 30th—get ready, because it’s going to sting a little (in the best way). Subscribe now and let’s make some shiz happen in retail.
Resources & Links
🎓 Ready to grow your retail business? Check out Kristin’s freebie → Get Retail Ready Course
If this episode made you think "finally, someone who gets it"—you def need my Retailish newsletter in your life.
📲 Hang out with Kristin on Instagram → @kristinaengen