SHeCOMMERCE
Bold Brands. Fierce Women. One Sisterhood.
SHeCommerce is more than just a podcast, it's a community.
Hosted by Cristina and Jax, two seasoned CPG leaders with almost 50 years of combined international experience, SHeCommerce dives deep into the heart of the CPG revolution, tackling the issues that matter most to women in the industry.
Tired of surface-level business podcasts? We get it. That's why we're committed to providing real talk, real solutions, and a whole lot of heart. From decoding the latest retail media strategies and accelerating omni-commerce growth to navigating work-life imbalance, shattering stereotypes, and fighting for wage equality – nothing is off-limits.
With Cristina's unparalleled insights in consumer/shopper behavior, category management, and omni-channel strategy, combined with Jax's digital transformation prowess and global leadership experience, you're getting battle-tested strategies you can actually use.
But SHeCommerceis about more than just business. It's about building a supportive sisterhood where women (and women advocates) can connect, share their stories, and inspire each other to achieve their full potential.
Join us for smart, strategic, and unapologetically female conversations. We promise to be the happiest (and most insightful) 20 minutes of your week!
SHeCommerce: It's not just business, it's personal. It's time to power up your career, your brand, and your life!
Episodes
47 episodes
Ep 42: Sparkling Sips, Lydia Thacher - Access & Convenience, Delivered
🥂 This Sparkling Sips comes with bubbles, bite…and a few serious mic drops.We’re pouring one with Lydia Thacher, Vice President of Digital Commerce at Dollar General, for a conversation that goes way beyond “eCommerce strat...
Ep 42: Jane Hanson - Camera Ready, Career Ready: Finding Your Voice and Owning the Room
Camera Ready, Career Ready: Jane Hanson on Finding Your Voice and Owning the RoomAI can give you the words. It cannot outsource your credibility.And in a world of AI-generated everything, that may be your biggest competitiv...
Ep 40: Sparkling Sips - Retail Media, Rewarded with Ariel Bishop, Downtime
What if the future of retail media isn’t about getting people to click more — but making their attention worth something?In this Sparkling Sips episode, Cristina and Jacqui sit down with Ariel Bishop, Co-Founder of Downtime, to talk reta...
Ep 39: Erin Lovingfoss, Loving Your Pause: Menopause, Medicine & Making Yourself Heard
Loving Your Pause: Menopause, Medicine & Making Yourself HeardWhat happens when you know something is wrong with your body…but no one can—or will—tell you why?This week, we’re firmly on the SHe side of SHeCOMME...
Ep 38: Kirsten Stendevad - Don't Upgrade Your Technology, Upgrade Yourself!
Don’t Upgrade Your Technology. Upgrade Yourself.AI is moving fast. Consumer behavior is shifting. Business models are being rewritten in real time.But Kirsten Stendevad believes the biggest upgrade leaders need to make righ...
Ep 37: Shelley Zalis, Rewriting the Rules - Why Access Changes Everything
Shelley Zalis: Make Good Trouble. Build New Rooms. Fix the System.There are women who get invited into powerful rooms.Shelley Zalis builds new ones. Then she holds the door open.This episode of SHeCOMMERCE was...
Ep 36: Women, Power & a Little Chaos: The Always Off Brand Crossover
What happens when SHeCOMMERCE goes Always Off Brand? Apparently… absolutely nothing is off limits. 🔥In this special crossover episode, Cristina Marinucci and Jacqui Dynowski join Scott, Haley and Summer from the Always Off Bran...
Ep 35: Laura Thompson - Trust Never Gets Old, Reinventing Canada's Most Trusted Health Brands
Reinventing Iconic Brands, Women’s Health & the Power of Getting Your Hands Dirty with Laura Thompson of Bayer CanadaHow do you reinvent an iconic brand without losing the trust that made it iconic in the first place?In...
Ep 34: Colette Laxton, Knowledge is the Moat - Building the INKEY List
Skincare should not require a chemistry degree, a 12-step routine, or a luxury-sized budget.In this episode of SHeCOMMERCE, Cristina and Jacqui sit down with Colette Laxton, co-founder of The INKEY List, to explore how consumer obsession...
Ep 33: Dollar General & Milo's Tea - Rooted in Purpose, Scaling & Precision
Rooted in Purpose, Scaling with Precision: How Milo’s Tea and Dollar General Are Building a Modern Growth StoryWhat happens when an 80-year-old beverage company with startup energy partners with a nearly 90-year-old reta...
Ep 32: Alicja Spaulding - Disrupting Everything: From Artificial Intelligence to Authentic Intimacy.
AI. Innovation. Female pleasure. Career pivots. Yep…we’re going there. This week’s episode of SHeCOMMERCE doesn’t just push boundaries—it asks why they existed in the first place.Fractional CMO, Marketing AI Str...
Episode 31: Cannes Confidential with Liz Roche - Rosé, AI & Retail Media
Episode 31: Cannes Confidential with Liz Roche — AI, iROAS and the Future of Retail MediaAI may be the loudest conversation at Cannes—but practical application is where the real retail media transformation begins.In ...
Episode 30: Max Sinclair - The AI Visibility Revolution & Why Women Need To Shape It
AI isn’t coming for commerce—it’s already deciding what gets discovered, recommended, and purchased.In this special episode created in partnership with WIAB—Women in Amazon Business, Cristina and Jacqui sit down with Max Sincla...
Episode 29: NIQ's Liz Buchanan & Emilie Darolles - The Commerce Revolution
Episode 29: Cannes Confidential with NIQ's Liz Buchanan & Emilie DarollesThe Commerce Revolution: AI, Agentic Shopping & the Future of Global RetailThe future of commerce isn't coming—it's already here.Recorded live...
Episode 28: From Ambition to Authority - Kelly Miller on Women, Commerce, and Owning the Room at ANY Age
From Ambition to Authority: Kelly Miller on Women, Commerce, and Owning the Room at ANY AgeWhat happens when you're leading at the highest levels... before people think you're "old enough" to be there?In this episode of ...
Episode 27: Canapés from Cannes - The Hot Takes Everyone Was Talking About
🎙️ Canapés from Cannes: The Hot Takes Everyone Was Talking AboutWhat happens when you gather leaders from agencies, brands, financial services, and media coaching on the Croisette? You get a refreshingly honest pulse check on where our...
Episode 26: Regina Ye - Retail Media 3.0, Building the Infastructure Behind the Future of Commerce.
Episode 26: Retail Media 3.0 – Building the Infrastructure Behind the Future of CommerceLive from Cannes Lions with Regina Ye, Founder & CEO, TopsortRetail media has officially grown up—but is the industry ready for wha...
Episode 25: Preeya Goenke - Own Your Audience, Why Brands Can't Rent Their Customers Anymore
Own Your Audience: Why Brands Can't Rent Their Customers Anymore | Featuring Preeya Goenka, Chief Customer Officer at beehivIn a world where algorithms change overnight, AI is reshaping discovery, and social platforms control who ...
Episode 24: Cara Pratt From Media to Moment, Rewriting Commerce Through Connection
What’s really holding brands back in modern commerce? According to Cara Pratt, it’s not a lack of data. It’s a lack of alignment.In this CANNES Confidential episode of SHeCOMMERCE, Cristina and Jacqui sit down with Cara Pratt, ...
Episode 23: Power Couple Playbook - Love, Leadership & Loud Opinions with Danny & Mandy Silverman
What happens when two ambitious people build careers, raise a family, chase big dreams, and somehow still genuinely like each other?In this candid and laugh-out-loud episode of SHeCOMMERCE, Cristina and Jacqui sit down with Danny and Man...
Episode 22: Andrew Pearson, Girl Dad Meets Gen AI: Creativity, Leadership & Life Outnumbered
🎙️ SHeCOMMERCE Podcast: Andrew Pearson on Fatherhood, Allyship, Creativity & the Future of WorkIn this special Father's Day episode of SHeCOMMERCE, Cristina and Jacqui welcome a guest who knows a thing or two about navigating ...
Episode 21 - Lauren Livak, Rethinking Success in the Age of Agentic Transformation
AI Isn't the Strategy. Reinvention Is. | Featuring Lauren Livak GilbertWhat happens when one of the sharpest minds in digital commerce joins SHeCOMMERCE? You get a conversation that challenges the way we think about AI, organizati...
Episode 20: Julie Talbot - Inclusive Feeding, Modern Parenthood & Reinventing a Legacy Brand
From Breastfeeding to Belonging: How Julie Talbot is Reinventing Parenthood, Leadership & Legacy BrandsWhat happens when a 42-year-old brand built around breastfeeding evolves to meet the realities of modern parenting?I...
Sparkling Sips: Reading the Tea Leaves with Fluent's Jessica Batty
Sparkling Sips: Reading the Tea Leaves with Jessica BattyWhat if one of the biggest assumptions in commerce today is already outdated?In this episode of Sparkling Sips, Cristina and Jacqui sit down with Jessica ...
Episode 18: Elizabeth Neubauer-Donovan, No Apologies, No Buzzword Bingo - Motherhood, Measurement & Modern Commerce
What happens when one of commerce media’s most respected voices gets radically honest about leadership, motherhood, ambition, burnout, and the invisible emotional labor women carry every single day? You get this episode.In this deeply pe...