Poder Latina CEO

Building Brands That Connect: How Bianca Paggi Is Using Cultural Identity to Create Successful Campaigns

COVEDOZA Season 1 Episode 9

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0:00 | 17:25

In this episode of Poder Latina's CEO podcast, Elisa Molina engages in a heartfelt conversation with Bianca Paggi, a Salvadorian-American entrepreneur, about her journey and the cultural influences that shaped her business acumen. They discuss the importance of embracing one's cultural heritage, the challenges and advantages of being a Latina in business, and the significance of building a strong brand foundation. 

Bianca shares her experiences in the corporate fashion industry and how it led her to start her own bilingual branding and marketing agency, Branding with B. The episode highlights the power of cultural diversity and the role it plays in business success.

Follow Her: https://www.instagram.com/itsbrandingwithb

Book a discovery call with Bianca here.

Check out her feature in the 2025 Podcast Gift Guide

Manifestation Tools:

Manifestation Planner

Manifestation Toolkit

Funding Resources for Small Business Owners:

Guide to Small Business Grants Ebook (Digital Download)

Grants Planner (Digital Download)

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