Paws to Profit
The podcast for anyone who dreams of starting a profitable dog sitting business or is already on the journey but struggling to turn it into a thriving income stream.
I'm your host Tanya Williams is Chief Pawson of 3 Spoilt Dogs and I turned a casual side hustle into a thriving full-time business.
On this podcast, I’ll share the real story—the wins, the challenges, and the messy middle—along with practical strategies you can use to grow your own business. I know what works because I’ve built it myself: countless 5-star reviews, a waitlist of clients, and new enquiries coming in every single day—without spending a cent on ads or marketing.
So if you want to learn the secrets to turning your love of dogs into a profitable business, you’re in the right place.
Paws to Profit
Paws to profit program launch
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Paws to Profit program is now live and open!!
Today’s episode is a special one, because I’m officially launching the Paws to Profit program. I’m going to walk you through who it’s for, who it’s not for, how it works, and how it helps you create a real dog sitting business in just 90 days.
Is it actually possible to turn dog sitting into proper income?
The answer is yes, but only when you stop treating it like a casual side gig and start treating it like a real business. One with structure, boundaries, systems, and confidence behind it.
Too many people jump into dog sitting without guidance, undercharge, burn out, or rely solely on apps that limit their income and growth.
Paws to Profit exists to change that.
JOIN HERE https://pawstoprofit.com.au/
0:01.37
Tanya williams
Hey, it's Tanya Williams here, Chief Pawson at 3 Sport Dogs and the founder of the Pawse to Profit podcast and program. And welcome back to another episode. Now today I am super, super excited to talk about Pawse to Profit and the actual program. And it's all about how to build a real dog sitting business without treating it like a hobby. So if you love dogs, if you ever thought, oh, sure, there's a way to make money doing this. if you ever wondered whether dog sitting could actually be more than a side hustle, then this episode is for you. Now today I am officially sharing that Paws to Profit is live, but I want to walk through why this program exists, what it actually covers, how it works, and whether it's the right next step for you. Because dog sitting can be a real business. It can replace or supplement your income, and it can be done professionally, sustainably, and without burnout if you stop trading it like a hobby. And that's exactly what I've done, all of those things.
01:06.42
Tanya williams
So i want to start with the truth behind dog sitting as a side hustle. Now, I think most people think that it's casual. It's something that you get underpaid. It's something you do on the side. Maybe it's relying on apps, those third-party apps, or you have to do it cheaply and it's not actually a real business.
01:24.54
Tanya williams
And that belief is exactly why so many struggle, are burnt out, or give up, even though they love dogs, right? But here's the thing that most people never tell you.
01:35.98
Tanya williams
Dog sitting becomes profitable the moment you bring structure, systems, boundaries and intention into it. The difference between someone earning pocket money and someone running a booked out, respectable, profitable dog business is not luck. It's not location. It's not even experience. It's knowing what to do in what order and why it matters. And that's why Pause to Profit exists.
02:05.46
Tanya williams
So what is it? It's a step-by-step business program designed specifically for people who want to start a dog sitting um side hustle properly. They want to turn maybe casual sitting into consistent income. They want to stop undercharging and second guessing. They want to build confidence systems and repeat clients or maybe just create a business that fits real life, not this whole hustle culture.
02:28.79
Tanya williams
What it isn't is a generic business course. It's not theory heavy marketing. It's not a get rich um quick promise or a platform that sends you cheap cheap leads. This is a real world practical roadmap built from my personal experience that I have lived and breathed and actually achieved.
02:47.96
Tanya williams
So what actually works when you're caring for dogs, real clients and real schedules. This is the the real stuff. You can't get any realer than this. So what I'd like to do is talk about what the program actually covers. So I just want to sort of share a bit about each module to give you a bit of an insight and a bit of a detailed walkthrough.
03:08.06
Tanya williams
so our first module is around sniffing out the opportunity. Now, this is where everything begins. So before you even create an Instagram page or say yes to clients, you need to get clarity on what services you actually want to offer, what's realistic for your home, your lifestyle and your energy, and how dog sitting can fit into your life and not take over it.
03:29.46
Tanya williams
So inside this section, you'll learn the different types of service models and the different offerings that you can choose, um how to choose what actually suits you, not just copying what others do, how to avoid those common beginner mistakes, and how to set expectations with your clients from day one.
03:47.29
Tanya williams
So the great thing about this module is you get to stop guessing and stop copying and start with confidence in and intention. Now, our second module is all about setting your paws up for bri for business. Now, you can see I like a little bit of a fun pun with the stuff that I do.
04:05.85
Tanya williams
And this is where most people either overcomplicate stuff or they skip steps and then they regret it later. So in this module, we cover the business basics without it being overwhelming. It's all like there's there's not a lot of tech. There's not a lot of all that sort of stuff. It's really just the basic stuff.
04:23.14
Tanya williams
We're going to talk about pricing foundations and why undercharging will hurt you more. We're going to talk about um how to handle capacity, boundaries and limits and what professionalism actually looks like in a pet care business.
04:38.07
Tanya williams
so you're going to learn how to think like a business owner, not a babysitter. going to learn how to structure your service clearly, how to feel confident saying no, how to avoid resentment and burnout. Yes, that's right. This module is going to teach you how to build a business that feels legitimate, not awkward or apologetic.
04:57.69
Tanya williams
Now, a third module is what I call the five-star dog sitting playbook. And this is the heart of the program. Now, it shows you how to deliver a premium experience, even if you're working from home and starting small, okay?
05:10.42
Tanya williams
Now, we cover things like daily routines and care standards, communication with owners, managing multiple dogs safely, creating trust and peace of mind, and professional professionalism without being corporate.
05:25.33
Tanya williams
So you're going to learn how to stand out without any sort of stupid gimmicks. You're going to learn how to build loyalty naturally so it feels good. You're going to learn how to create calm structure and reliable service.
05:37.82
Tanya williams
And you're going to learn how to make clients feel confident leaving their dog with you. That's right. So the big benefit of this is you stop being just another sitter and you become someone that your clients rely on.
05:51.77
Tanya williams
Now, module four is about fetching your first and next clients. Now, obviously, that's all about marketing and being visible and how you actually get clients. So I focus on organic free marketing strategies, and I know that they work because I've done them myself, how to build local visibility, how to use referrals and word of mouth effectively and how to ask for them, how to show up confidently but not salesy.
06:20.60
Tanya williams
So in this module, we learn, you know, where actual clients actually come from, how to talk about your services very clearly, how to attract the right clients, because you don't want everyone, you want clients that are going to be the right fit for you, and how to stop chasing clients and start being just the go-to chosen person. There's a big difference.
06:43.19
Tanya williams
So you're going to gain confidence promoting yourself without feeling awkward or pushy because I know what that feels like sometimes. You're just like oh, people are going to think I'm too salesy or pushy if I say that. So we're going to teach you some of those skills.
06:57.01
Tanya williams
Now the next module is all about positive operations and systems. Now I've spoken about operations and systems in a previous podcast. This stuff is super important. It might sound boring but it it's your foundation that's going to set you up as your business grows.
07:12.95
Tanya williams
So we cover things like bookings and inquiries, communication systems, boundaries and expectations, repeatable processes because that's the stuff that really makes a difference. You're going to learn how to reduce admin, You're going to learn how to protect your time, stay organized as you grow and how to avoid emotional decision making.
07:31.61
Tanya williams
So the good outcome of this um this module module is that your business is going to run smoother even when your business gets busier. Now, our sixth module is about creating tail wagging experiences and that's the stuff that keeps clients coming back. Now, it focuses on retention, not just bookings. So we explore how to turn off, you know, to how to turn one-off clients into regulars, how to create memorable experiences, how to add value without overgiving and how to build long-term trust.
08:08.12
Tanya williams
Now, this is about getting more repeat clients, less constant marketing, but more stability. And again, I know because I've done all this stuff. So how does the Pause to Profit program actually work? Well, it's self-paced. You'll get a login. You go in and you can watch a bunch of videos. there's a bunch of download downloads and so forth. But you can do it at your own pace. So if you want to jump in and do it like in a day, you can.
08:32.18
Tanya williams
um It's totally up to you. It's structured, but it's flexible. So it's designed to be completed over 90 days. Or if you want to do it super quickly, you can totally do that as well.
08:43.74
Tanya williams
And it's built for real people with real lives. This is not some airy fairy pie in the sky crap. hate all that stuff. So you don't need business experience. You don't need huge social media um followings. You don't need expensive tools or software. This is about starting a business very, very inexpensively.
09:05.53
Tanya williams
But what you will need is a small time commitment. You're going to need a willingness to treat this actually like a business and be serious about it and a genuine love for dogs.
09:16.82
Tanya williams
So why should you join and who is this vote program for? Well, it's for you if you want a dog sitting a side hustle that actually pays you money or if you're tired of winging it as an existing dog sitter and just want to have clarity, structure and confidence in what you're doing.
09:34.46
Tanya williams
If you want to be proud calling this your business rather than just a hobby and you want flexibility without chaos, Now, it is not for you if you want instant results without no effort. If you're not willing to set boundaries or put in the time and the effort, this is not for you. If you don't want to have any responsibility, this is not for you and neither is dog sitting.
09:55.29
Tanya williams
And if you just want to treat dog sitting casually forever, then this is probably not the bright program for you either. So I'm so, so excited to say that Pause the Profit is now live. And, you know, if you've been listening to the podcast, you've been thinking about starting, you're wondering if this could work for you,
10:12.02
Tanya williams
then this is your invitation to stop wandering and start building. So you can enroll now at paustoprofit.com.au and begin creating a dog sitting business that's structured, profitable and aligned with your life.
10:27.64
Tanya williams
Because dog sitting doesn't have to be exhausting. It doesn't have to be underpaid. It doesn't have to be a hobby and just a side thing. Because with the right foundations, it can be flexible, fulfilling, profitable, and sustainable.
10:41.30
Tanya williams
And that's exactly why the Pause to Profit program was designed, was to help you build exactly that. You can go to paustoprofit.com.au. Now, before we wrap up,
10:53.90
Tanya williams
I thought it might be very handy to answer any of those commonly asked questions that I know that are going to come up and do come up with me now about the program. So if you're thinking, oh, I'm thinking about it, but like, should I do it? Like, is this going to be relevant? Then just hang on a few more moments and I might answer your question for you.
11:14.58
Tanya williams
So the first question is around, is this only for people who are brand new to dog sitting? And it's a great question, but the answer is no. If you are needed a dog sitting, this is going to help you build it step by step. If you are an existing dog sitter, but you're struggling to take your business to the next level, this is definitely for you because it's designed for people just starting from scratch, but also people are actually dog sitting casually. Or maybe you're just booking a few things, but you're undercharging and you're overwhelmed.
11:43.16
Tanya williams
This will help. So if you if you feel like you're sort of winging it and you're really not sure about how to do things the right way, The program gives you clarity and structure. So if you've already got a few clients, that's great. But you will soon realize that the small tweaks and the things that I talk about in the program will make a huge difference very quickly.
12:02.65
Tanya williams
The next question is about do I need business experience or any sort of qualifications? And no, you don't. But you do need to be intentional in terms of wanting to start a serious business.
12:14.78
Tanya williams
Now, this program assumes that you're not a business expert. It assumes that you don't speak corporate jargon and that you want practical guidance, not just theory. So everything's explained in plain English using real real world examples from me, who's an actual dog sitter. I do it day to day.
12:32.51
Tanya williams
you're going to learn what matters, what doesn't and what to focus on first. How much time do you need to commit each week? Well, this whole program is designed to be easy to consume and done at your own pace. So if you want to walk through each module and then and work on things as you go, that is totally up to you. If you want to watch all the video content and download the stuff and then go back and work through everything, that is totally up to you. You can implement one thing at a time and you can work through modules in short focus sessions or move at a pace that suits your schedule.
13:08.06
Tanya williams
You don't need hours every day. You can do it all in a big chunk of time or you can do it you know where you just schedule you know one or two hours a week. It is totally up to you because these small steady actions can compound really quickly.
13:22.42
Tanya williams
Can I do this while I'm working a full-time job? Absolutely. And, you know, people can easily do that because it is, um you know, it's built in a way that side hustlers or people want to change careers or parents or people that are easing out of full-time work can easily do this. This doesn't require a massive amount of time. You've got to learn how to structure your services, your availability and your boundaries to work around your life, not the other way around.
13:49.18
Tanya williams
Will this help me make money or is it just about loving dogs? Oh my God. I mean, so many people love dogs, right? But let's be honest, that's not enough. This program is going to help you earn learn how to price properly, avoid undercharging, create repeat clients and build a sustainable business. And the bonus is that you'll be doing something that you love and you're going to learn how to treat it like a real business that actually pays you for your time and your energy.
14:17.66
Tanya williams
So what makes Postaproper different from any sort of free advice or other programs that are out there? Well, of course, there's free advice. We can go and Google all sorts of stuff, right? But when you get it for free, you don't value it and often you don't execute it either. And that can be, you know, advice can be from random people that have really no experience whatsoever.
14:36.12
Tanya williams
But what you don't get for free when you just go and Google, is a clear roadmap, the right order to do things, the context for why these things matter, or guidance specific to dog sitting.
14:48.86
Tanya williams
So pause to profit removes all that noise and gives you a clear proven path without having to piece all the bits and pieces together and figure it all out for yourself. So what if I join and I feel overwhelmed? Well, that's completely normal because we all learn in different ways. And why this program exists is to break it down in a way that is manageable for you.
15:10.94
Tanya williams
So it's broken into manageable steps designed to be revisited as you need and built to reduce overwhelm. The videos are super short. They're easily consumable. The content the other and the downloads that we have are easy to consume. You're not expected. There's not, you know, a massive textbook of stuff here, guys.
15:29.54
Tanya williams
You're not expected to do everything at once. But progress comes from doing the right things in the right order. So it's just going to help you do it step by step. How long do i have access to the program? Well, you have ongoing access ah to revisit the modules. And we'll be updating this over time as well. So as more and more people join and we get feedback, we'll be updating and adding to this program. So you can revisit modules, you can refresh your systems, you can adapt as your business grows. This isn't a one and done. This is designed to be a resource that grows with you.
16:02.26
Tanya williams
How do I know if this is the right time for me? Well, it's the start of a new year, right? If you're thinking about starting something, you're tired of guessing what's going wrong and trying to figure it all out yourself, you're ready to take dog sitting seriously and you want clarity and confidence, then the timing is right. You don't need to be ready. You just need to be willing to give it a go.
16:23.38
Tanya williams
Now, is pause for profit only relevant in Australia or can i do this from anywhere in the world? Now, this program is relevant no matter where you live. It doesn't matter if you're in the UK, the US, Germany, New Zealand. It doesn't really matter.
16:37.59
Tanya williams
The examples that I use are drawn from real-life experiences and the foundations that are that we have here. However, the concepts and the information that I share are going to be relevant anywhere. So how you structure your business, how to price your um what you're doing, how to attract and retain clients, how to set boundaries, how to create professional systems, how to deliver a five star experience are relevant to anyone, anywhere in the world. They don't change based on postcode.
17:05.82
Tanya williams
But what does change is how you apply them in your own location within your own rules, lifestyle and market. So you need to gauge that for yourself. Pause to Profit teaches you how to think, not just copy what everyone else is doing. So you can adapt the framework to whatever, you know, you live and whatever stage you're at. So whether it's, you know, you're in a city, a suburb, a regional area, you know, the structure, the strategy, the mindset behind this is going to stay the same and it is going to help you.
17:36.15
Tanya williams
So we've covered a lot. If you have any questions around this program, please reach out to me, Tanya, T-A-N-Y-A at paulstoprofit.com.au. I'm happy to answer any questions. um But if this is something you've been thinking about and thinking, well you know, this would be really good for my business, it is a low investment to make.
17:56.20
Tanya williams
um It is something that I guarantee if you do the work, you'll make a massive, massive difference to your dog sitting business. um So you can enroll now, go to paustaprofit.com.au and as always, start where you are, use what you have and build it properly.
18:12.98
Tanya williams
Thanks for listening guys and I will see you on the inside.