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Digital Real Estate Unlocked
Digital Real Estate Unlocked reveals insider strategies for turning domain names into powerful business assets. Hosted by Kyle Mitchell and presented by DomainifyAI, each episode dives into the tools, tactics, and trends shaping the future of digital real estate.
Episodes
34 episodes
EPISODE 32 The Future of Digital Real Estate: What’s Next
In this episode, Kyle Mitchell and domain industry veteran Fred Mercaldo explore how digital real estate is evolving from speculation into a mature asset class. They discuss ownership versus platform dependence, monetization as a valuation driv...
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Episode 32
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8:30
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EPISODE 31 Scaling From Hobbyist to Professional Domain Investor
In this episode, Kyle Mitchell breaks down the mindset and strategic shifts that separate hobbyist domain investors from professionals. The conversation explores how decision-making, risk management, monetization, and long-term thinking evolve ...
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Episode 31
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8:55
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EPISODE 30 Protecting Your Domains: Legal and Trademark Basics
In this episode, Kyle Mitchell explains the legal and trademark fundamentals every domain investor should understand. The discussion covers ownership versus usage rights, common risks, visibility considerations, and why portfolio protection is ...
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Episode 30
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4:08
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EPISODE 29 Why Relationships Drive the Best Domain Deals
In this episode, Kyle Mitchell and domain industry veteran Fred Mercaldo explain why trust, reputation, and long-term relationships are often the deciding factors behind the most successful domain transactions. The conversation explores how rel...
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Episode 29
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6:35
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EPISODE 28 Creating Recurring Revenue With Domains
In this episode, Kyle Mitchell explains how domain owners can move beyond waiting for one-time sales and start building recurring revenue with digital real estate. The conversation explores how domains can generate predictable income through le...
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Episode 28
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14:48
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EPISODE 27 — The Role of AI in Domain Discovery & Development
In this episode, Kyle Mitchell breaks down how AI is transforming domain investing at every stage — from discovery and valuation to development, lead generation, and end-user targeting. Learn how AI tools help investors identify better opportun...
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Episode 27
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7:39
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EPISODE 26 — Emerging Trends in Domain Investing for 2026
In this episode, Kyle Mitchell and domain veteran Fred Mercaldo break down the major trends shaping domain investing in 2026 — from the maturation of AI domains to the resurgence of geo service names, the rise of brandables, domain leasing, ins...
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Episode 26
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8:45
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EPISODE 25 — How to Value a Domain Name Accurately
In this episode, Kyle Mitchell breaks down the professional framework for valuing domain names accurately. Learn the seven core factors that determine worth, how end-user demand shapes price, why market timing matters, and how to evaluate your ...
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Episode 25
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8:20
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EPISODE 24 — Leveraging Domains for Lead Generation Businesses
In this episode, Kyle Mitchell breaks down how domain names can serve as the foundation for highly profitable lead generation businesses. From choosing the right domain to building landing pages, structuring monetization, signing service partne...
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Episode 24
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8:12
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EPISODE 23 — Investor Mindset: Thinking in Terms of Asset Classes
In this episode, Kyle Mitchell and domain expert Fred Mercaldo break down the mindset that separates casual buyers from professional investors: treating domains as an asset class. Learn how domains parallel real estate, stocks, private equity, ...
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Episode 23
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8:37
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EPISODE 22 — When to Sell and When to Hold Your Domains
In this episode, Kyle Mitchell breaks down the essential skill every domain investor must master: knowing when to sell and when to hold. Learn how to evaluate offers, interpret market signals, understand timing cycles, and make strategic decisi...
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Episode 22
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8:14
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EPISODE 21 — Domains as Digital Real Estate: The Property Investing Parallel
In this episode, Kyle Mitchell breaks down the powerful parallels between domain names and traditional real estate. From “location” and scarcity to cash flow, appreciation, acquisition strategies, and exit potential, this episode reveals why do...
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Episode 21
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8:36
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EPISODE 20 — Case Study: From Domain to Business Exit
In this episode, Kyle Mitchell and domain expert Fred Mercaldo walk through the full lifecycle of a digital business built on a premium domain—from acquisition, to monetization, to authority building, to systemization, and finally to a successf...
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Episode 20
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8:05
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EPISODE 19 — Building Trust and Authority With the Right Domain
In this episode, Kyle Mitchell breaks down how the right domain name builds trust, authority, and instant credibility — the three pillars that influence customer behavior, conversion rates, and overall brand strength. Learn why premium domains ...
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Episode 19
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8:26
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EPISODE 18 — Diversifying Your Portfolio Across Extensions (.com, .ai, etc.)
In this episode, Kyle Mitchell breaks down how modern domain investors can diversify their portfolios across different extensions — including .com, .ai, .io, .co, and select new gTLDs. Learn how each extension behaves, which ones deliver long-t...
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Episode 18
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9:32
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EPISODE 17 — Why Some Domains Sell for Millions
In this episode, Kyle Mitchell and industry expert Fred Mercaldo break down the strategic forces behind multi-million-dollar domain sales. From category ownership to commercial intent, scarcity, branding advantage, ROI, and acquisition economic...
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Episode 17
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9:12
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EPISODE 16 — Domains as Startup Assets: The Founder’s Advantage
In this episode, Kyle Mitchell explains why domains are more than digital addresses — they are strategic startup assets that impact branding, trust, fundraising, positioning, conversions, and long-term company valuation. Learn how premium domai...
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Episode 16
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8:04
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Episode 15 — Monetization Basics: Parking vs. Development
In this episode, Kyle Mitchell breaks down the core monetization paths for domain investors: parking and development. Learn the differences between passive parking revenue and full-scale website development, plus the hybrid strategy top investo...
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Episode 15
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9:14
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Episode 14 — The Business of GeoDomains (City & Regional Names)
In this episode, Kyle Mitchell and GeoDomain expert Fred Mercaldo break down the business strategy behind owning and operating city and regional domain names. Learn why GeoDomains carry outsized commercial value, how they drive local lead gener...
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Episode 14
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8:54
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Episode 13 — Avoiding Common Mistakes New Domain Investors Make
In this episode, Kyle Mitchell breaks down the biggest mistakes new domain investors make — and how to avoid them. Learn why smart portfolio strategy beats impulse buying, how to evaluate real market demand, and how to avoid overpaying for tren...
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Episode 13
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9:32
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Episode 12: SEO & Domains — Why Keywords Still Matter
In this episode of Digital Real Estate Unlocked, Kyle Mitchell breaks down the evolving relationship between keywords, SEO, and domain value. You’ll learn how keyword-driven domains still play a crucial role in search relevance, tr...
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Episode 12
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6:57
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Episode 11: Negotiating Domain Deals Like a Pro
In this episode of Digital Real Estate Unlocked, Kyle Mitchell and domain veteran Fred Mercaldo unpack the psychology and strategy behind successful domain negotiations. From lowball offers to six-figure closings, Fred reveals the ...
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Episode 11
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6:25
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Episode 10: The Role of Branding in Domain Value
In this episode of Digital Real Estate Unlocked, host Kyle Mitchell explains how branding shapes domain valuation. Learn why emotion and perception often outweigh analytics, how simplicity drives recall, and how to build lasting eq...
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Episode 10
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5:56
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Episode 9: How to Spot Undervalued Digital Real Estate
In this episode of Digital Real Estate Unlocked, Kyle Mitchell shares the playbook for finding digital properties that others miss. Learn how to identify market inefficiencies, analyze trend data, and leverage automation to uncover dom...
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Episode 9
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6:58
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Episode 8: Lessons From My Biggest Domain Sales
In this episode of Digital Real Estate Unlocked, Kyle Mitchell sits down with domain industry veteran Fred Mercaldo to reveal the stories and strategies behind his biggest domain sales — from multi-six-figure deals to the hard-won less...
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Episode 8
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5:14
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