The Root3Pointers Podcast
The Root3Pointers Podcast highlights the people who power the middle market, including business owners, investors, and service providers who keep it thriving. Each episode features smart, engaging conversations that explore growth, innovation, and collaboration.
The Root3Pointers Podcast
Matt Phillips & Gian Ricco: Launching ExitMinded to Help Business Owners Maximize Value
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Matt Phillips and Gian Ricco, co-founders of ExitMinded, join Scott to explain why most privately held businesses fail to sell and how early preparation changes everything. They break down the risks, hidden obstacles, and operational gaps that derail deals, and share how their assessment helps owners improve readiness, profitability, and long-term value. They also discuss industry-specific challenges, the importance of data, and why understanding the sale process years in advance can completely reshape a business.
Explore the full episode page: https://root3marketing.com/podcast/matt-phillips-gian-ricco-exitminded
Connect with Scott on LinkedIn: https://www.linkedin.com/in/scottchristiansen3/
Learn how Root3 Marketing is built to win and to deliver marketing strategies that break down barriers, accelerate market penetration, and put your competitors on notice: https://root3marketing.com/
