The Tech Marketing Podcast

38 | Personalization or Individualization?

September 12, 2021 Twogether
The Tech Marketing Podcast
38 | Personalization or Individualization?
Show Notes

Has personalization gone too far? Today we are joined by Stuart Constable, Head of Copy & Content at twogether, to learn about personalization trends in today's tech marketing landscape and how 'individualization' is what we should all be aiming for.