Bob Root is the visionary founder and lead scientist of Keys Natural Skincare (www.keyspure.com), a groundbreaking company dedicated to chemical-free skin health solutions. A former Silicon Valley CEO and engineer with over 25 years in the high-tech industry, Root revolutionized his career path by applying rigorous first-principle physics and engineering methodology to develop therapeutic-grade natural skincare products.
Root’s transformative journey into skincare began when his partner, Wendy Steele, was diagnosed with melanoma.  Determined to help her heal naturally, Root embarked on extensive research, consulting Harvard-trained naturopaths and aboriginal healers to discover the principles of true skin health. This investigation led to his revolutionary insight: eliminating all chemicals while using therapeutic proportions of world-class natural ingredients. This philosophy became Keys’ signature mission: Chemical-Free Skin Health®.